Readers do not want to pay for electronic Times
As we remember, on July 2, the oldest British newspaper - The Times switched to a new work model. The site of the publication has become paid. Tariff plans: 1 pound per day or 2 pounds per week.
Despite the skepticism of experts who warned that the audience would simply go to alternative free resources, the newspaper’s management was full of optimism. And 17 days have passed, i.e. almost three weeks. Total:
150 thousand people signed up for the free trial period.
On one of the tariff plans of 15 thousand
Of the last 12,500 people - owners of the iPad.
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For comparison, the average data on the circulation of Times for May: 515,379 copies. weekdays, 1 117 749 copies weekends.
Total: the audience of the site is lost (two weeks before the introduction of the paid mode, it fell by 60%), money collected pennies. The experiment continues.
via paidcontent.co.uk
ZY And how much money would you not mind paying for the opportunity to read Habr for a week? Just wondering.
Despite the skepticism of experts who warned that the audience would simply go to alternative free resources, the newspaper’s management was full of optimism. And 17 days have passed, i.e. almost three weeks. Total:
150 thousand people signed up for the free trial period.
On one of the tariff plans of 15 thousand
Of the last 12,500 people - owners of the iPad.
')
For comparison, the average data on the circulation of Times for May: 515,379 copies. weekdays, 1 117 749 copies weekends.
Total: the audience of the site is lost (two weeks before the introduction of the paid mode, it fell by 60%), money collected pennies. The experiment continues.
via paidcontent.co.uk
ZY And how much money would you not mind paying for the opportunity to read Habr for a week? Just wondering.
Source: https://habr.com/ru/post/99441/
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