Facebook Like buttons appear 3 billion times a day

“Like” (Like, in English versions) is a service from Facebook, launched in April, has tripled its popularity by now , according to Ethan Beard, the head of the developer’s network. The corresponding plug-ins were installed on 350 thousand sites , which is 150 thousand more than last month and 250 thousand more than in May.

The “Like” buttons are the basis of the “recommender” Facebook system. They are associated with targeting, are an excellent virus transmission mechanism of information about the content and applications, thanks to hundreds of millions of users. In addition, they help the company run-in search algorithms and news collectors.

For comparison, the Retweet buttons, which appeared a year earlier, are displayed 500 million times on 200 thousand sites , according to the results for the last month. If Twitter does not make a breakthrough to cover the British segment, it is difficult to imagine what else it can help him to keep up with Facebook, who has decided to push-button expansion .

via venturebeat.com