Features of e-commerce in China
Bad time chose Google to leave China. This country is now experiencing a real boom in e-commerce, writes The Economist.
Online trading in China has a number of unusual features that distinguish it from similar markets in Western countries. Firstly, thanks to super cheap labor, the delivery problem is solved. For example, in Shanghai, for only five yuan ($ 0.73), a courier on a scooter is ready to bring goods to any area of the city within an hour.
Prices in China's online stores are on average 21% lower than in offline stores, due to high competition. According to Credit Suisse, there is no such big price difference in any country in the world.
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The last problem - the lack of a popular electronic payment system - is also almost solved. Alibaba, the country's largest web portal, is now actively promoting its two new projects: the electronic trading platform Taobao and the payment system Alipay.
The penetration rate of e-commerce in China is already higher than, for example, in Russia. According to research firm Nielsen, about two-thirds of Internet users in China have made at least one online purchase in the past six months. Studies show that now about 10% (!) Of all children's products in China is sold over the Internet.
Online trading in China has a number of unusual features that distinguish it from similar markets in Western countries. Firstly, thanks to super cheap labor, the delivery problem is solved. For example, in Shanghai, for only five yuan ($ 0.73), a courier on a scooter is ready to bring goods to any area of the city within an hour.
Prices in China's online stores are on average 21% lower than in offline stores, due to high competition. According to Credit Suisse, there is no such big price difference in any country in the world.
')
The last problem - the lack of a popular electronic payment system - is also almost solved. Alibaba, the country's largest web portal, is now actively promoting its two new projects: the electronic trading platform Taobao and the payment system Alipay.
The penetration rate of e-commerce in China is already higher than, for example, in Russia. According to research firm Nielsen, about two-thirds of Internet users in China have made at least one online purchase in the past six months. Studies show that now about 10% (!) Of all children's products in China is sold over the Internet.
Source: https://habr.com/ru/post/92078/
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