Trailers for sites
Previously, we only did game trailers, but after some experiments ( one , two ), the Trailer Studio had a new direction, “Trailers for sites”. Read more below.
And those who are bored with reading the announcement can entertain themselves with our show-show. Enjoy watching.
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What is a trailer and how does a trailer differ from video advertising?
We often meet movie trailers - short videos that carry a vivid image. They differ from ordinary advertising in that they transmit capacious and complex content. Two hours of films must be packaged in a couple of minutes. A similar task stands before the site advertising.
The trailer allows you to demonstrate from a profitable side a project with a large internal content, a complex structure, and not obvious advantages at first glance.
Why do you need a site trailer?
Having seen the trailer, the user already knows exactly why he came to the site, and what he will do here. He knows what services there are, which buttons to press and how to place an order. He will not leave in 10 seconds just because he got here by accident, because he could not figure it out. The trailer as if says to the viewer: “The site is simple and clear, and there is a lot of tasty here - join”.
What trailers can be made for the site?
First of all, this is the “Promo Trailer”. Short, 30-60 seconds, video, telling about the main functions of your project. The main purpose is to place it on public platforms on the Internet in order to attract a new audience. Or the announcement of changes on the site.
Secondly, "Video Tour". Usually lasting 2-3 minutes, detailing the functionality of the site, which makes it clear to the user what this site is interesting for him, and how to use it. The main merit of the video tour is the reduction of the entrance threshold to the site.
Thirdly, “Video FAQ” The title speaks for itself. Bright visual answers to frequent questions.
Where will the trailer be shown?
Video hosting, IT-communities, profile sites, blogs, social networks, TV.
How is a site trailer better than other types of advertising on the Internet?
1. The cost of developing a trailer less placement of banner advertising;
2. The amount of information carried by the video is incomparably higher than any static information. The user will have time to learn more about the project;
3. The trailer of an interesting site is characterized by viral distribution;
4. Having a quality trailer raises the status of your project, including for investors. Even if the project has not yet been published.
Thanks for attention.
For all questions you can write to me at trailerss@gmail.com
And those who are bored with reading the announcement can entertain themselves with our show-show. Enjoy watching.
')
What is a trailer and how does a trailer differ from video advertising?
We often meet movie trailers - short videos that carry a vivid image. They differ from ordinary advertising in that they transmit capacious and complex content. Two hours of films must be packaged in a couple of minutes. A similar task stands before the site advertising.
The trailer allows you to demonstrate from a profitable side a project with a large internal content, a complex structure, and not obvious advantages at first glance.
Why do you need a site trailer?
Having seen the trailer, the user already knows exactly why he came to the site, and what he will do here. He knows what services there are, which buttons to press and how to place an order. He will not leave in 10 seconds just because he got here by accident, because he could not figure it out. The trailer as if says to the viewer: “The site is simple and clear, and there is a lot of tasty here - join”.
What trailers can be made for the site?
First of all, this is the “Promo Trailer”. Short, 30-60 seconds, video, telling about the main functions of your project. The main purpose is to place it on public platforms on the Internet in order to attract a new audience. Or the announcement of changes on the site.
Secondly, "Video Tour". Usually lasting 2-3 minutes, detailing the functionality of the site, which makes it clear to the user what this site is interesting for him, and how to use it. The main merit of the video tour is the reduction of the entrance threshold to the site.
Thirdly, “Video FAQ” The title speaks for itself. Bright visual answers to frequent questions.
Where will the trailer be shown?
Video hosting, IT-communities, profile sites, blogs, social networks, TV.
How is a site trailer better than other types of advertising on the Internet?
1. The cost of developing a trailer less placement of banner advertising;
2. The amount of information carried by the video is incomparably higher than any static information. The user will have time to learn more about the project;
3. The trailer of an interesting site is characterized by viral distribution;
4. Having a quality trailer raises the status of your project, including for investors. Even if the project has not yet been published.
Thanks for attention.
For all questions you can write to me at trailerss@gmail.com
Source: https://habr.com/ru/post/90874/
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