Where is your client now?
Hi, Habr.
In this article I want to tell you about some interesting opportunities to get a client at minimal cost. I use these methods personally, as the head of the web studio "Rainet" .
This article will be useful to all managers and managers. Moreover, its content lies "on the surface", but few people think that it can and should be used.
The maximum return can be obtained by “hunting” in this way, specifically for new firms, which only open, but nothing prevents to think out the idea and apply it on large customers.
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So, we will take the person who opens the business. Did everyone present themselves in his place? I think every manager remembers these days when he is faced with the task of writing a business plan, registering an LLC (IP, etc.), finding an office space, choosing employees, buying furniture in an office, buying equipment, etc. etc.
And now let's imagine that in every place where the head of a future company may appear, your company (in this case, web studio) will be advertised.
For example, the future manager, appeals to a special company, or to a person, to write a business plan. And you have an agreement with this company (person) that they necessarily include in the business plan the development of the site and its promotion, and when you submit your work, they recommend you.
or
The future manager turns to the company in order to register an LLC (IP, etc.), and they give him your business card when issuing all documents for his organization, and recommend you in case he needs a website.
You can continue on. But I think everyone is already clear. There are questions how to interest firms (people) in cooperation? If you offer a percentage, then how to track where exactly the client came from?
We do as follows, in every place where our business card can be offered, it is unique, i.e. has its own label. And in order for a client to contact us showed us this business card and we identified where he came from, a 10% discount on our services is offered on the business card. In some cases we pay for the contact, i.e. the partner company asks for contacts from a potential client and sends them to us, after which there is a “hot call”
So I wrote my first habropost, I will be glad comments and comments.
PS I want to express my gratitude to Mikhail Pakhomov, the former director of the Hercules web-studio, who put him on the right path with his advice.
PS2 Transferred to Business Studio
In this article I want to tell you about some interesting opportunities to get a client at minimal cost. I use these methods personally, as the head of the web studio "Rainet" .
This article will be useful to all managers and managers. Moreover, its content lies "on the surface", but few people think that it can and should be used.
The maximum return can be obtained by “hunting” in this way, specifically for new firms, which only open, but nothing prevents to think out the idea and apply it on large customers.
')
So, we will take the person who opens the business. Did everyone present themselves in his place? I think every manager remembers these days when he is faced with the task of writing a business plan, registering an LLC (IP, etc.), finding an office space, choosing employees, buying furniture in an office, buying equipment, etc. etc.
And now let's imagine that in every place where the head of a future company may appear, your company (in this case, web studio) will be advertised.
For example, the future manager, appeals to a special company, or to a person, to write a business plan. And you have an agreement with this company (person) that they necessarily include in the business plan the development of the site and its promotion, and when you submit your work, they recommend you.
or
The future manager turns to the company in order to register an LLC (IP, etc.), and they give him your business card when issuing all documents for his organization, and recommend you in case he needs a website.
You can continue on. But I think everyone is already clear. There are questions how to interest firms (people) in cooperation? If you offer a percentage, then how to track where exactly the client came from?
We do as follows, in every place where our business card can be offered, it is unique, i.e. has its own label. And in order for a client to contact us showed us this business card and we identified where he came from, a 10% discount on our services is offered on the business card. In some cases we pay for the contact, i.e. the partner company asks for contacts from a potential client and sends them to us, after which there is a “hot call”
So I wrote my first habropost, I will be glad comments and comments.
PS I want to express my gratitude to Mikhail Pakhomov, the former director of the Hercules web-studio, who put him on the right path with his advice.
PS2 Transferred to Business Studio
Source: https://habr.com/ru/post/86159/
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