Results of SEO-companies rating 2009 and analytical report
On the project "Rating Runet" published results of the rating of SEO-companies Runet for 2009. The project is organized by the leading analytical portal of the web development and Internet marketing market CMS Magazine. The rating is presented in the form of TOP-50 SEO-companies . The first places in it are occupied by companies with the largest client portfolio. Below we publish a list of those who entered the TOP-10.
Fig. 1. Top 10 SEO companies of Runet
')
A complete list of organizations included in the TOP-50 can be found on the page of SEO companies rating 2009. The position of SEO companies in the local market is of great importance for their clients. Therefore, in addition to the main rating - TOP 50 SEO companies of Runet, ratings were generated by countries, by federal districts of Russia and the largest cities.
The geography of the distribution of SEO-companies
The vast majority of offices of SEO companies are located in Moscow - 42%. Then follow: St. Petersburg — 12%, Novosibirsk — 8%, Yekaterinburg — 5%, and other cities. It should be noted that sales offices of some SEO companies are located in Moscow, and production - in the regions.
Fig. 2. The geography of the distribution of SEO-companies
Distribution of SEO-companies by the number of employees
The average number of employees in companies is as follows: 8-15 people - 27%, 16-20 people - 24%, 4-7 people - 11%. In individual companies serving a large number of clients and leading at the same time many projects, the number of employees reaches 100 or more people. But such companies are only 5% of the total number of participants.
Fig. 3. Distribution of SEO companies by number of employees
SEO companies by market time
It is natural that the majority of companies included in the TOP ranking work on the market for more than one year (31% of SEO companies work for 4-6 years, 24% for 7-9 years). More than 10 years, 21% of companies have been working, and 1 year - only 8% of organizations.
Fig. 4. SEO companies on the market
SEO companies by the number of active projects
The average number of projects with which the company simultaneously works is actually evenly distributed in the range from 10 to 100 projects (26-50 projects - 30%, 16-25 projects - 22%, 10-15 projects - 19%, 51-100 projects - 17%). Only 9% of companies have from 101 to 200 projects in their portfolio, and with more than 200 projects only 3% of companies work.
Fig. 5. Number of active projects in progress
Average monthly check for website promotion
The average bill for search engine promotion services in Moscow is 35,000 rubles per month. At the same time, the cost of promotion in competitive subjects may be more than 100,000 rubles, and in low competitive ones - less than 25,000 rubles. These data are determined by the results of the survey of participants of the Rating Runet.
It is worth noting that in Moscow the average monthly check is somewhat higher than in other regions. In St. Petersburg, the average cost of website promotion is 22,000 rubles, while for other regions this figure is 15,000 rubles.
At the same time, 68% of the sites promoted by SEO companies accounted for Moscow, 9% for St. Petersburg, 6% for Novosibirsk, 5% for Yekaterinburg and 12% for other cities.
Fig.6. Distribution of promoted sites by city
SEO market size
The total volume of the SEO market is the amount of money spent by customers during the 1st year on search engine promotion sites, taking into account the purchase of paid links articles.
According to expert estimates, the volume of the SEO market in 2009 amounted to about 300 million US dollars. Of these: 180 million dollars accounted for the volume of SEO-services and 120 million dollars for the purchase of paid links articles. Data provided by the project partner - Web projects company.
Fig. 1. Top 10 SEO companies of Runet
')
A complete list of organizations included in the TOP-50 can be found on the page of SEO companies rating 2009. The position of SEO companies in the local market is of great importance for their clients. Therefore, in addition to the main rating - TOP 50 SEO companies of Runet, ratings were generated by countries, by federal districts of Russia and the largest cities.
The geography of the distribution of SEO-companies
The vast majority of offices of SEO companies are located in Moscow - 42%. Then follow: St. Petersburg — 12%, Novosibirsk — 8%, Yekaterinburg — 5%, and other cities. It should be noted that sales offices of some SEO companies are located in Moscow, and production - in the regions.
Fig. 2. The geography of the distribution of SEO-companies
Distribution of SEO-companies by the number of employees
The average number of employees in companies is as follows: 8-15 people - 27%, 16-20 people - 24%, 4-7 people - 11%. In individual companies serving a large number of clients and leading at the same time many projects, the number of employees reaches 100 or more people. But such companies are only 5% of the total number of participants.
Fig. 3. Distribution of SEO companies by number of employees
SEO companies by market time
It is natural that the majority of companies included in the TOP ranking work on the market for more than one year (31% of SEO companies work for 4-6 years, 24% for 7-9 years). More than 10 years, 21% of companies have been working, and 1 year - only 8% of organizations.
Fig. 4. SEO companies on the market
SEO companies by the number of active projects
The average number of projects with which the company simultaneously works is actually evenly distributed in the range from 10 to 100 projects (26-50 projects - 30%, 16-25 projects - 22%, 10-15 projects - 19%, 51-100 projects - 17%). Only 9% of companies have from 101 to 200 projects in their portfolio, and with more than 200 projects only 3% of companies work.
Fig. 5. Number of active projects in progress
Average monthly check for website promotion
The average bill for search engine promotion services in Moscow is 35,000 rubles per month. At the same time, the cost of promotion in competitive subjects may be more than 100,000 rubles, and in low competitive ones - less than 25,000 rubles. These data are determined by the results of the survey of participants of the Rating Runet.
It is worth noting that in Moscow the average monthly check is somewhat higher than in other regions. In St. Petersburg, the average cost of website promotion is 22,000 rubles, while for other regions this figure is 15,000 rubles.
At the same time, 68% of the sites promoted by SEO companies accounted for Moscow, 9% for St. Petersburg, 6% for Novosibirsk, 5% for Yekaterinburg and 12% for other cities.
Fig.6. Distribution of promoted sites by city
SEO market size
The total volume of the SEO market is the amount of money spent by customers during the 1st year on search engine promotion sites, taking into account the purchase of paid links articles.
According to expert estimates, the volume of the SEO market in 2009 amounted to about 300 million US dollars. Of these: 180 million dollars accounted for the volume of SEO-services and 120 million dollars for the purchase of paid links articles. Data provided by the project partner - Web projects company.
Source: https://habr.com/ru/post/85910/
All Articles