Sony is negotiating the purchase of ClubPenguin
Sony is negotiating the purchase of a children's gaming social network - ClubPenguin . Information on negotiations was received from domestic sources, but no information was received on the transaction price.
ClubPenguin is a multiplayer online game for kids, created by New Horizon Interactive, located in Kelowna, British Columbia, Canada. It was launched in October 2005, and has grown to 4.5 million visitors by March. Using animated avatars in the form of penguins, children can communicate, play mini-games and take part in other activities with each other while traveling through the snow-covered virtual world. The service works by subscription (it costs about $ 6 a month), and also receives income from domestic sales. More information about the service is here .
As far as is known, not a penny of money was invested in the resource at the moment. This resource can be a great way to promote some of Sony Pictures' children's television shows . Or it may become part of Sony Computer Entertainment America, a unit that has a franchise on the Playstation, or, most likely, become part of the Sony Online Entertainment division responsible for Everquest and more. Disney and Viacom (more precisely, Nickelodeon) already have services in this direction: Disney recently restarted an existing children's virtual website under the new name Disney Xtreme Digital (DXD), and Nickelodeon launched Nicktropolis.com (it writes alizar about it) in late January . Nickelodeon also acquired Neopets in 2005 for $ 160 million.
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According to the additional information, we are talking about an amount of about $ 450 million, which is about 7.5 times more than the income of $ 60 million over the past year. The company is already generating income and, according to our information, already operates approximately 50% of the income, approximately 30 million US dollars.
based on PaidContent
ClubPenguin is a multiplayer online game for kids, created by New Horizon Interactive, located in Kelowna, British Columbia, Canada. It was launched in October 2005, and has grown to 4.5 million visitors by March. Using animated avatars in the form of penguins, children can communicate, play mini-games and take part in other activities with each other while traveling through the snow-covered virtual world. The service works by subscription (it costs about $ 6 a month), and also receives income from domestic sales. More information about the service is here .
As far as is known, not a penny of money was invested in the resource at the moment. This resource can be a great way to promote some of Sony Pictures' children's television shows . Or it may become part of Sony Computer Entertainment America, a unit that has a franchise on the Playstation, or, most likely, become part of the Sony Online Entertainment division responsible for Everquest and more. Disney and Viacom (more precisely, Nickelodeon) already have services in this direction: Disney recently restarted an existing children's virtual website under the new name Disney Xtreme Digital (DXD), and Nickelodeon launched Nicktropolis.com (it writes alizar about it) in late January . Nickelodeon also acquired Neopets in 2005 for $ 160 million.
')
According to the additional information, we are talking about an amount of about $ 450 million, which is about 7.5 times more than the income of $ 60 million over the past year. The company is already generating income and, according to our information, already operates approximately 50% of the income, approximately 30 million US dollars.
based on PaidContent
Source: https://habr.com/ru/post/8506/
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