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YouTube introduces pay-per-view movies.

True, not all. For the time being, it is planned to introduce only a “rent” for the right to watch films of a certain category. This Friday, that is, tomorrow, films from the Sundance Film Festival will be paid.



All this will cost $ 4 for the right to view for two days. That is, you can at least a hundred times watch a movie in these two days, but then you have to pay again. Google hopes that this innovation will attract film studios to cooperate.



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In the future, it is planned to add different terms of the “lease” (I don’t like this word myself, but I can’t find a more convenient one): from days to 90 days.



I wonder if Google will be able to monetize its video hosting in this way? By the way, Google, trying to make YouTube profitable in a similar way, crosses the road for such large content merchants as iTunes, Amazon.com Inc., Netflix Inc. and Blockbuster Inc. Well, wait and see.



The source can be found here .

Source: https://habr.com/ru/post/81486/



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