This small post decided to devote to advertising issues on web pages. I have no special knowledge in this subject area, but ... I will say a few words.
So, one of my favorite sites is Habr. I have long thought how such a large and popular site does without advertising. And what was my epiphany when I decided to publish a post on Habré and what? And nothing, I could not do it. Remarque - my Firefox browser with a couple of hundred plugins, including AdBlock Plus and NoScript. So some of my plugins mercilessly cut all the advertisements that they encountered on the way and I was a happy owner of a life without ads. But the publication of the post on Habré showed that without Javascripta, perhaps without something else, publishing on Habré is difficult. I even managed to publish it - or rather, to duplicate two times one post - already. All problems naturally resolved when I turned on advertising. It's a pity ... Nothing bothered me.
on the other hand, I clearly understand that any site should be monetized and, of course, one cannot do without advertising. and if you want to read an interesting resource, then where do without it ...
But still, it seems to me that the user must control the display of advertisements (even if forcedly), at least, as in the same mail google. it is clear that the service or the site is alive, we need ad impressions, but why should I look at what I don’t care?
I don’t need many things that are shown in principle (and with a 100 percent probability I will not use the services or products offered).
sometimes there are really interesting offers, but then it’s okay let's look at them, click somewhere, and so on.
')
it's about sore, but now why is it likely in web 3.0 that there will be less advertising.
Rather, it will not be less, where do without it, but the quality and level of management will clearly reach a new level. The fact is that web 3.0 will be characterized by the separation of the semantic content of the page and visualization and control tools (user interface). And the most interesting thing is that the semantic content of the page, as well as the actual content of the page itself can be obtained through the so-called access points.
Thus, a very pleasant situation turns out - we use the services of some pleasant advertising service, which essentially provides access to some data or directly access data through third-party means (for example, without advertising, even if with less functionality). And this is a choice. And it's nice!