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A week later, your post will be able to evaluate automatically.

One of the most popular capabilities of media monitoring of the blogosphere is rightly considered the analysis of sentiments, or rather its automation.

And now, today Radian6 announced that they will offer it next week, namely, monitoring and evaluation of attitudes in the blogosphere will be available.

What is Automated Sentiment technology?
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This piece is designed to automatically determine the mood of a sentence or phrase. Radian6 analyzes feedback on the topics of messages as they arrive, identifies and shares positive, negative or neutral values ​​based on specified keywords and phrases, moods. If a document or post covers multiple topics, the mood can be determined for each individual topic.

How can this technology help?

It will be possible to make a preliminary assessment of the moods for each of the selected topics.

On the basis of positive and negative reviews about the brand, it will be possible over time to learn the opinion of the entire audience or only part of it.

It should be noted that representatives of Radian6 do not call their project a tool that will allow 100% of the analysis of opinions on the Internet to be transmitted to the machine, but still it is a huge step towards saving time to solve this problem.

And we just have to wait until at least some similar service appears in Runet.

Source: https://habr.com/ru/post/78615/


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