Semiotics antivirus souvenirs
Lucien Lévy-Bruhl, a French philosopher and anthropologist, believed that in the minds of primitive man the subject can be itself and at the same time something else. On the other hand, he believed, the thinking of a modern person can acquire the features of pragology. Roland Barth, the French post-structuralist philosopher and semiotics, sought precisely to define the world and to acquire the "unalienable meaning of the things themselves."
So, according to statistics, baseball bats in our country are sold in dozens, if not hundreds of times more than baseball traps and even balls. That is, the object that we call the Russian baseball bat and represent as a long wooden smooth and heavy stick with a protruding handle, once meant only a kind of sports equipment. However, later the idea of this subject has undergone tangible changes, which is confirmed by the statistics provided.
Take a look at this picture. On it you see a photo of a long wooden smooth stick. If I ask myself (or you), what definition of the depicted object comes to my mind? The probability of 99%, and perhaps even higher, that I or you define it as a baseball bat (sports equipment).
By the way, I will give this definition because I was born and raised in Russia, where playing baseball, although not a popular sport, however, because of my experience, I have knowledge of such a game and the role of this subject in it. For example, if I were born an Australian or Indian Squaw, it is likely that I would call this object a wooden stick or a stick for stirring kangaroo stew.
The bit depicted in the picture, in its primary meaning (in terms of the goals of its appearance in this world), was once really a sports equipment, but later received a different purpose - to be a souvenir of one anti-virus company. Now, symbolically, it means a weapon, the extermination of viruses, as evidenced by the inscription on her wooden body “Kill the virus”.
Even a child can understand that a virus cannot be killed with a baseball bat. Moreover, the baseball bat in its original sense is not meant to kill anyone. Especially computer viruses. However, for some reason, no one has ever asked me what is the point of writing the phrase “Kill the virus” on the sports equipment and donate it to the client. But this phenomenon is explained by the ability of modern man to mythological thinking.
In general, if someone needs a fetish version of a baseball bat and other antivirus fetishes, then you are here .
So, according to statistics, baseball bats in our country are sold in dozens, if not hundreds of times more than baseball traps and even balls. That is, the object that we call the Russian baseball bat and represent as a long wooden smooth and heavy stick with a protruding handle, once meant only a kind of sports equipment. However, later the idea of this subject has undergone tangible changes, which is confirmed by the statistics provided.
Take a look at this picture. On it you see a photo of a long wooden smooth stick. If I ask myself (or you), what definition of the depicted object comes to my mind? The probability of 99%, and perhaps even higher, that I or you define it as a baseball bat (sports equipment).
By the way, I will give this definition because I was born and raised in Russia, where playing baseball, although not a popular sport, however, because of my experience, I have knowledge of such a game and the role of this subject in it. For example, if I were born an Australian or Indian Squaw, it is likely that I would call this object a wooden stick or a stick for stirring kangaroo stew.
The bit depicted in the picture, in its primary meaning (in terms of the goals of its appearance in this world), was once really a sports equipment, but later received a different purpose - to be a souvenir of one anti-virus company. Now, symbolically, it means a weapon, the extermination of viruses, as evidenced by the inscription on her wooden body “Kill the virus”.
Even a child can understand that a virus cannot be killed with a baseball bat. Moreover, the baseball bat in its original sense is not meant to kill anyone. Especially computer viruses. However, for some reason, no one has ever asked me what is the point of writing the phrase “Kill the virus” on the sports equipment and donate it to the client. But this phenomenon is explained by the ability of modern man to mythological thinking.
In general, if someone needs a fetish version of a baseball bat and other antivirus fetishes, then you are here .
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Source: https://habr.com/ru/post/76097/
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