Google pays site owners by a billion per quarter

The amount of payments to AdSense partner sites in the I quarter. 2007 exceeded one billion dollars. This is an absolute record of advertising payments for this program. In addition, the partnership percentage also reached a record level of 83.7%. In other words, Google now keeps only 16.3% of the revenue from contextual advertising on the AdSense program.



Fresh figures are taken from the latest financial report . Below is the full quarterly statistics for the last three years.



I quarter 2007: payments 1.13 billion of total income 1.35 billion (83.7%)

IV quarter 2006: 976 million of 1.2 billion (81.3%)

Q3 2006: 825 million of 1.04 billion (79.3%)

Q2 2006: 785 million of 997 million (78.7%)

I quarter 2006: 723 million of 928 million (77.9%)

IV quarter 2005: 629 million out of 799 million (78.7%)

Q3 2005: 530 million of 675 million (78.5%)

Q2 2005: 494 million of 630 million (78.4%)

I quarter 2005: 462 million out of 584 million (79.1%)

IV quarter 2004: 378 million of 490 million (77.1%)

Q3 2004: 303 million out of 384 million (78.9%)

Q2 2004: 277 million out of 346 million (80.1%)

I quarter 2004: 271 million out of 334 million (81.1%)

Q3 2003: 144 million out of 175 million (82.3%)



You need to understand that many large publishers make direct agreements with Google. Their remuneration is calculated individually - obviously, it is above average. Accordingly, ordinary sites receive less than these 83.7%.

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via WebMasterWorld