Greetings dear habrasoobschestvo. I have the honor to tell you (from the first person) about the news technology hypervideo in Russia.
So, firstly, we are busy with the integration of interactive video technology on the video platform Tvigle . And now you can follow this link to watch the interactive series “Immersion”, which is posted on Tvigl and works on a flash.
Integration is still at work, so there is some possibility of errors that we missed. If you come across them, please tell our technical director via e-mail: support@actio.tv ')
In addition to Twigla, there are several more sites in the work, which you will learn about later from their press releases. Considering that the product was introduced to the market just a month ago, I believe that we are going at a good pace.
Technology News: We decided to make a small revolution in online video advertising:
In hypervideo, which was created using our software, pop-ups and sidebars are supported. They, in turn, support the insertion of so-called “widgets” (this is for marketing) or otherwise html-forms. So, when watching a video or video ad, you can chat in a video with a consultant directly, sign up for a test drive, register at an online store, put a product in a basket or take part in a survey (the list is endless). Thus, we have made an independent business tool out of a video ad, which takes over the advertiser's important business processes. If our hosting channel sustains Habraeffect, then you can see an example of these features here: actio.tv/mini.html
But that is not all. For our favorite advertisers and advertising agencies, we have made a statistics system that collects information about the actions of the audience in the hypervideo. Marketing will be satisfied, he will now be able to find out not just the number of views of videos, but also the degree of audience involvement in advertising. The audience will also benefit from this - the quality of commercials will be better, because marketing will now be able to report not by quantity, but by quality.
Not all of these features will be available for free, but very soon we will upload for download a free package of our product, which will include:
Full-featured hypervideo editor;
Flash component for integration into any of the existing Flash players with a number of restrictions:
It will have slightly limited statistics collection functions;
There will be restrictions on "widgets". Only comments and feedback form will be available for free.
In the sidebar, before displaying the information stored there, a block will be laid, in which, subsequently, an ad unit will be placed. It can be removed or replaced with your own for a small monthly fee.
All the necessary documentation, both for the user and for the developer.