Netchart contrary
Our web statistics service Netchart was launched a month ago. During this time, the project has matured and matured and “overgrown” with new functionality. Now he can not only determine the portrait of the audience of the site by his URL, but also perform the opposite action - select sites , according to the parameters of visitors that you enter.
For what
For example, you have such a task: to select sites for placing an advertising banner for AX deodorant. Knowing the target audience of the product (men, 18-35 years old, who are interested in dating, sex, etc.), you enter these characteristics into the Netchart Media Planner . Next you get a list of sites that satisfy your request, and select the appropriate ones:
By the way, besides the standard demographic characteristics (gender, age, education, children), the set of sites can be limited to the geography of users, the site category, the approximate number of unique (5K, 10K, etc.), the desired sites to a specific advertising network, etc. d.
For whom
If the main function of Netchart (to determine the site’s audience) is more interesting for webmasters, then Media Planner’s clients are more likely media planners or just advertisers who want to advertise on the Internet on their own, i.e. without resorting to the services of advertising agencies.
Competitors
A competitor to our Media Planner can be called a joint project COMCON and Spylog with a similarly non-original name - Media Planner. ) The difference is that if you use a Comcon Media Planner, then your choice will be limited to sites that have a Spylog counter installed. Plus, solving the above problem, you can never, for example, set the age of the audience in the range of 18-35 (you have to choose between 20-24 and 25-34) or specify more than one interest.
Netchart Plugin for Firefox
Yes, we did it after all: netchart.ru/netchartPlugin.html . The application keeps a personal rating of visited sites, puts a dozen of favorite sites on the home page, and also provides quick access to popular news. This is with regard to the visible functionality of the plugin. There is another side - by installing a plugin, you become our respondent and help in the formation of Netchart's knowledge base.
Bugs
We offer Habraluyam co-authorship in writing this section. ))
For what
For example, you have such a task: to select sites for placing an advertising banner for AX deodorant. Knowing the target audience of the product (men, 18-35 years old, who are interested in dating, sex, etc.), you enter these characteristics into the Netchart Media Planner . Next you get a list of sites that satisfy your request, and select the appropriate ones:
By the way, besides the standard demographic characteristics (gender, age, education, children), the set of sites can be limited to the geography of users, the site category, the approximate number of unique (5K, 10K, etc.), the desired sites to a specific advertising network, etc. d.
For whom
If the main function of Netchart (to determine the site’s audience) is more interesting for webmasters, then Media Planner’s clients are more likely media planners or just advertisers who want to advertise on the Internet on their own, i.e. without resorting to the services of advertising agencies.
Competitors
A competitor to our Media Planner can be called a joint project COMCON and Spylog with a similarly non-original name - Media Planner. ) The difference is that if you use a Comcon Media Planner, then your choice will be limited to sites that have a Spylog counter installed. Plus, solving the above problem, you can never, for example, set the age of the audience in the range of 18-35 (you have to choose between 20-24 and 25-34) or specify more than one interest.
Netchart Plugin for Firefox
Yes, we did it after all: netchart.ru/netchartPlugin.html . The application keeps a personal rating of visited sites, puts a dozen of favorite sites on the home page, and also provides quick access to popular news. This is with regard to the visible functionality of the plugin. There is another side - by installing a plugin, you become our respondent and help in the formation of Netchart's knowledge base.
Bugs
We offer Habraluyam co-authorship in writing this section. ))
')
Source: https://habr.com/ru/post/69923/
All Articles