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Context for "1C"

The number of consumers of contextual advertising "Runner" will increase at the expense of accountants. Having entered into an agreement with 1C , the company was able to place contextual advertising in the 1C: Enterprise programs. Due to this, advertisers gained access to a quality audience comparable in size to that of an average television channel, said the general director of Begun, Alexey Basov.

Every day, 1C: Enterprise programs are used by more than 2.5 million employees of various organizations in Russia. In general, these are women from 25 to 54 years old with average and above average incomes who work in accounting departments, personnel departments, are managers at various levels, etc. Contextual ads "Runner" they will be shown every time you enter the program, as well as when opening a variety of reports.

via Begun

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Source: https://habr.com/ru/post/6273/


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