The tale about how I opened my online store: birthday
It was three years ago. Birthday of business on April 12, 2006.
Two young students of the Kiev Polytechnic Institute decided to open an online perfume store. Not an online store, but an online store PERFUME. Feel the difference?)
Perfumery, because it so happened that in my apartment (I was living then with my brother), perfumery for $ 800 appeared. Well, I had money, but money should work, I thought, and agreed to my friend's offer to buy customs confiscated goods at ridiculous prices. In general, the sales went first to the familiar: we shoved the first batch exclusively through our acquaintances, to which we were satisfied. The quality of the goods was good, in the stores it cost much more and took it from us well.
')
They took another party. The circle of clients was expanding: we started punching through our acquaintances where to float it and found a little man who offered us the same product, but at lower prices. It became more interesting)
At that time we had not thought about the online store and in general about such things as Internet commerce, we almost did not suspect.
It took a few more games. Now we took the goods in smaller quantities and sold more, on which we actually earned some money. We didn’t bite because were students and requests were small - this was the first capital.
Where I got the idea to open an online store, I do not remember. I have long been an active surfer, and I knew that they exist, but they often throw clients (fact, it was such a time).
“My friend, let’s open an online store?” I once said to my current partner over a glass of beer. And on April 12, the domain elitparfum.com.ua was registered.
I will confess at once, I would tell me then what is waiting for me in the future — I would send this job to hell. But the first experience, the low cost of entering the market, communication with programmers (grief) and designers (second grief) lured us and we decided to start.
And here the first mistake was waiting for us ... to be continued ;)
ZY "Birthday" - no error)
Two young students of the Kiev Polytechnic Institute decided to open an online perfume store. Not an online store, but an online store PERFUME. Feel the difference?)
Perfumery, because it so happened that in my apartment (I was living then with my brother), perfumery for $ 800 appeared. Well, I had money, but money should work, I thought, and agreed to my friend's offer to buy customs confiscated goods at ridiculous prices. In general, the sales went first to the familiar: we shoved the first batch exclusively through our acquaintances, to which we were satisfied. The quality of the goods was good, in the stores it cost much more and took it from us well.
')
They took another party. The circle of clients was expanding: we started punching through our acquaintances where to float it and found a little man who offered us the same product, but at lower prices. It became more interesting)
At that time we had not thought about the online store and in general about such things as Internet commerce, we almost did not suspect.
It took a few more games. Now we took the goods in smaller quantities and sold more, on which we actually earned some money. We didn’t bite because were students and requests were small - this was the first capital.
Where I got the idea to open an online store, I do not remember. I have long been an active surfer, and I knew that they exist, but they often throw clients (fact, it was such a time).
“My friend, let’s open an online store?” I once said to my current partner over a glass of beer. And on April 12, the domain elitparfum.com.ua was registered.
I will confess at once, I would tell me then what is waiting for me in the future — I would send this job to hell. But the first experience, the low cost of entering the market, communication with programmers (grief) and designers (second grief) lured us and we decided to start.
And here the first mistake was waiting for us ... to be continued ;)
ZY "Birthday" - no error)
Source: https://habr.com/ru/post/59401/
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