Google pays up to $ 1.65 million per day on YouTube content
Each YouTube visitor costs Google in the amount of about two dollars. Beat off this money by advertising is not always possible. The project remains unprofitable, and Google is sponsoring it from its own pocket.
This year, YouTube will ship 75 billion videos and receive 365 million unique visitors. A rather simple calculation shows that it can cost up to $ 2,064,054 per day, that is, $ 753 million per year. At the same time, YouTube’s revenues are quite modest: $ 90-240 million. Thus, every day Google pays up to $ 1.65 million for the maintenance of such a resource-intensive service.
Figures for income are taken from independent reputable sources. Internet Revolution analysts have estimated the costs, for the most part, on their own. For example, to assess the cost of traffic, they took 50% of the minimum commercial tariff. It turned out that Google pays $ 1 million per day for traffic.
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Another approximately $ 710 thousand per day is spent on license deductions to media corporations that supply content (this is an estimate of Credit Suisse).
Estimates for administrative needs (salaries, bonuses, etc.) range from $ 94 thousand to $ 252 thousand per day.
Hosting 5 petabytes of data is the smallest item of expenditure (approximately $ 36 thousand per day).
This year, YouTube will ship 75 billion videos and receive 365 million unique visitors. A rather simple calculation shows that it can cost up to $ 2,064,054 per day, that is, $ 753 million per year. At the same time, YouTube’s revenues are quite modest: $ 90-240 million. Thus, every day Google pays up to $ 1.65 million for the maintenance of such a resource-intensive service.
Figures for income are taken from independent reputable sources. Internet Revolution analysts have estimated the costs, for the most part, on their own. For example, to assess the cost of traffic, they took 50% of the minimum commercial tariff. It turned out that Google pays $ 1 million per day for traffic.
')
Another approximately $ 710 thousand per day is spent on license deductions to media corporations that supply content (this is an estimate of Credit Suisse).
Estimates for administrative needs (salaries, bonuses, etc.) range from $ 94 thousand to $ 252 thousand per day.
Hosting 5 petabytes of data is the smallest item of expenditure (approximately $ 36 thousand per day).
Source: https://habr.com/ru/post/57354/
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