The most profitable social network in the world
It turns out that the most profitable social network in the world is not at all MySpace or Facebook, but the Chinese network Qzone , owned by Tencent.
Tencent is a large-scale project that combines a web portal, a social network, its own IM client, computer games, and much more. So, at the end of last year, Tencent's income exceeded $ 1 billion, judging by the financial statements that Tencent openly publishes as a public company (for potential investors, we announce that its shares are listed on the Hong Kong Stock Exchange).
For comparison, the same Facebook earned only $ 250-300 million, and MySpace - about $ 800 million .
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An incredible figure of $ 1.047 billion has been achieved, mainly due to sales of digital goods: games, music, virtual avatars, paid services (dating service, etc.).
The screenshot shows the QQShow store selling virtual clothes, jewelry, cosmetics and other items for avatars.
In 2008, the channel of so-called IVAS services (Internet value-added services) generated $ 719 million in revenue. All the rest brought mobile services ($ 205 million) and advertising ($ 121 million).
To heighten the effect we present some statistics Tencent.
In January, the monthly audience of the social network Qzone exceeded 200 million people (approximately like Facebook).
However, this company is not enough. This year Tencent plans to launch three MMOGs at once, and three more at the beginning of 2010, and therefore the number of users and revenues may increase by an order of magnitude.
via Web2Asia
Tencent is a large-scale project that combines a web portal, a social network, its own IM client, computer games, and much more. So, at the end of last year, Tencent's income exceeded $ 1 billion, judging by the financial statements that Tencent openly publishes as a public company (for potential investors, we announce that its shares are listed on the Hong Kong Stock Exchange).
For comparison, the same Facebook earned only $ 250-300 million, and MySpace - about $ 800 million .
')
An incredible figure of $ 1.047 billion has been achieved, mainly due to sales of digital goods: games, music, virtual avatars, paid services (dating service, etc.).
The screenshot shows the QQShow store selling virtual clothes, jewelry, cosmetics and other items for avatars.
In 2008, the channel of so-called IVAS services (Internet value-added services) generated $ 719 million in revenue. All the rest brought mobile services ($ 205 million) and advertising ($ 121 million).
To heighten the effect we present some statistics Tencent.
- Registered IM client users: 891.9 million people
- Of them active: 376.6 million people
- Maximum number of IM users online at the same time: 49.7 million people
- The maximum number of players on the site of casual games at the same time: 4.7 million
In January, the monthly audience of the social network Qzone exceeded 200 million people (approximately like Facebook).
However, this company is not enough. This year Tencent plans to launch three MMOGs at once, and three more at the beginning of 2010, and therefore the number of users and revenues may increase by an order of magnitude.
via Web2Asia
Source: https://habr.com/ru/post/55269/
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