Approaching March 24 - the release date of the new line of Autodesk 2010 . The event is expected and directed. Autodesk is preparing new products, distributors and dealers - new marketing materials and websites, and law-abiding users - packs of denominated equivalents.
The development plan is simple as an internal combustion engine device.
Announce the release of the new line - let in the mixture.
Create a stir, stir up the desire to learn more - squeeze.
March 24, a single announcement set fire to the market.
All Autodesk partners in the CIS countries will announce the exit at once - a microexplosion.
Later, deliveries of new versions will begin - workflow.
Then, it will be announced that support for previously purchased versions will cease to exist - removal of waste products.
Every year, with each new version, the company burns out the financial fuel of our “rich” country. For the marketing department, this process is associated with an annual shot of champagne cork.
Read into the Autodesk market message.
For the first time Autodesk thought not only about the translation of marketing materials into Russian, but also about their adaptation for Russia. I would like to feel the difference.
Emphasis on "green solutions" and "leadership in innovation" adds bubbles to the sparkling product.
“Autodesk’s most important contribution to environmental protection is the development of software products that enable users to make smarter and greener decisions and create projects that help preserve and restore the environment.”
Something clearly in the bottle hisses. Champagne or snake?