Microsoft offers kickbacks for using Live Search

At the disposal of bloggers got secret documents Microsoft, in which we are talking about the methods of enticing corporate users to the search engine Live Search. We are talking about bribing users, the so-called "kickback", although very veiled.

John Battel told in his blog about the internal documents of Microsoft , which describes in detail the "rollback" procedure that companies are offered if they refuse to use Google and go to the Live Search search engine. In exchange, the company receives software installation services and free training courses. The program is called “Microsoft Service Credits for Web Search”.

Actually, the idea of ​​bribing users who are switching to the Live Search search engine first came to Microsoft about a year ago, but then it was not brought to life. The current action has every chance of success. Many companies annually pay impressive amounts of Microsoft and they will be happy to reduce these costs by the amount, as stated in the Microsoft offer, “from $ 2 to $ 10 per computer per year plus a loan of $ 25 thousand.

True, the process of "corporate migration" from Google to Live Search has not been fully explained and it is not entirely clear how companies will encourage their employees to use this or that site. But if at least a few of the largest corporations with hundreds of thousands of users go for it, then Google’s share in the search market may noticeably decrease.