State of emotional flow
Psychologist Mihaly Csikszentmihalyi (I’m not even going to risk translating this) described the state of focused attention as “psychic energy”. As in the traditional sense, no work can be done without energy. And during work, energy is consumed.
Many of us experienced a state where all our attention was completely absorbed by any activity. Csikszentmihalyi called this state a “flow” (flow), based on how the participants in his experiments described their own feelings.
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In this state, people often experienced feelings of pleasure coupled with strong concentration and peak performance. Usually it is included when there is a clear task that a person is sure that he will solve on his own. At the household level, it is easy to feel it while playing Counter Strike, football, etc. The clock flies by like minutes.
Trevor van Gorp describes Trevor van Gorp in his article and discusses how to “design sites for flow”.
An English article is available at www.boxesandarrows.com/view/design-for-emotion
I wrote her main points in my note here.
nordisk.pp.ru/design/39
or under the cut
First we need to indicate the goal to which the consumer of the product should come up whose design we are doing. The first thing to do after this is to remove all the things that can distract him from achieving the goal. It is important that all actions of the user immediately received a response. Information must be broken into pieces in order to gradually saturate the human brain. Then there may be a flow - a channel through which the human mind will go, built between boredom and anxiety not to cope with the task.
Another important component is arousal. And pleasant and unpleasant things can increase the level of arousal. Enlarge pictures, zoom in on objects, use bright colors, please, make angry, excite the user, says Van Gorpe. Make him be emotionally involved in your task.
All this should have a balanced level of task complexity to the level of user capabilities. With a low level of capabilities and knowledge of the audience, working with the product should be more experimental. At high - goal-oriented, in no way distracting from it.
Many of us experienced a state where all our attention was completely absorbed by any activity. Csikszentmihalyi called this state a “flow” (flow), based on how the participants in his experiments described their own feelings.
')
In this state, people often experienced feelings of pleasure coupled with strong concentration and peak performance. Usually it is included when there is a clear task that a person is sure that he will solve on his own. At the household level, it is easy to feel it while playing Counter Strike, football, etc. The clock flies by like minutes.
Trevor van Gorp describes Trevor van Gorp in his article and discusses how to “design sites for flow”.
An English article is available at www.boxesandarrows.com/view/design-for-emotion
I wrote her main points in my note here.
nordisk.pp.ru/design/39
or under the cut
First we need to indicate the goal to which the consumer of the product should come up whose design we are doing. The first thing to do after this is to remove all the things that can distract him from achieving the goal. It is important that all actions of the user immediately received a response. Information must be broken into pieces in order to gradually saturate the human brain. Then there may be a flow - a channel through which the human mind will go, built between boredom and anxiety not to cope with the task.
Another important component is arousal. And pleasant and unpleasant things can increase the level of arousal. Enlarge pictures, zoom in on objects, use bright colors, please, make angry, excite the user, says Van Gorpe. Make him be emotionally involved in your task.
All this should have a balanced level of task complexity to the level of user capabilities. With a low level of capabilities and knowledge of the audience, working with the product should be more experimental. At high - goal-oriented, in no way distracting from it.
Source: https://habr.com/ru/post/54224/
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