The course "Introduction to technology entrepreneurship" in ITMO

March 11, 2009 begins a new cycle of classes "Introduction to technological entrepreneurship."

Post in any case is not advertising, but a way to bring to those who want to attend courses.

Quote from the QD project website:

Interuniversity Innovation Studio QD starts a new cycle of the course “Introduction to Technological Entrepreneurship”. The course is designed specifically for young entrepreneurs - innovators who want to bring to the market a new technological product, but do not yet know how.

You can learn about the pilot cycle from previous posts on my blog.
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Here are the topics of 10 classes of which the course consists:

1) Introduction to technology entrepreneurship
technology as a competitive advantage / methodology for searching and validating ideas

2) Work with a business idea
brainstorming techniques / methods of preparing and conducting presentations / practice;

3) Basics of marketing
consumer problem: identification, classification, decision / definition of the target market / segmentation and resegmentation / practice

4) Value chain and business model
market positioning / business model design

5) Customer Development Methodology
step-by-step instruction on the development and promotion of the claimed product

6) Sales
sales process / sales and purchase cycles / sales organization

7) Team building and project management
time management techniques / team building rules / project management tools

8) Venture investments: raising capital
venture capital / stock types / venture business stages / writing executive summary / investor negotiation tactics

9) Venture investments: investor entry and exit from business
tactics of negotiating with the investor / drawing up Term Sheet / getting out of the investor from the business: IPO, direct sales, etc.

10) Conclusion and testing
practical testing / presentation of projects to investors of the QD fund

Also invited lecturers are expected.

Details here .