Video games are not aimed only at children. Every third American who goes online has a game console, and one in five has a mobile game console,
Nielsen reported
// NetRatings on Tuesday.
Seventy-one percent of console owners are married, and a third have children.
“Now the game consoles are becoming more perfect, families have included them in their home centralized media centers along with computers, televisions, and players,” said Carolyn Creekmore, senior director of media analytics at Nielsen // NetRatings.
Microsoft and Sony, positioning their consoles (Xbox 360 and Sony Playstation 3, respectively), as an entertainment center for games, listening to music, watching videos and photos, are fighting for the 30 billionth video game market.
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Sony claims a place in the living room, as in their Sony Playstation 3 drives installed Blue-Ray.
Nintendo won the fight against Sony and Microsoft - a simpler console (Nintendo Wii) along with the Wii Remote controller has gained immense popularity among players. In January, the Nintendo Wii became the best-selling console in the United States.