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7 common misconceptions about “cloning” Youtube

1. The niche is not busy and, if we release the clone by April, the market will be ours.
2. Make a script a la Youtube costs $ 100.
3. At the first stage, we will attract money from investors and venture funds.
4. The main thing is to buy this script for $ 100, and then my project will be bought for $ 1,600,000,000.
5. Even if you do not buy the project, we will earn on advertising.
6. If the script is $ 100, then a startup is $ 100 + $ N, where N is my salary.
7. Two people can repeat the success of YouTube.



1. The niche is not busy and, if we release the clone by April, the market will be ours.
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Rutube.ru, Loadup.ru, Myvi.ru, latvija.tv, video.i.ua ... Questions to be?

2. Make a script a la Youtube costs $ 100.

Of course, the way it is. This script will even function. You and your friends in the amount of 10-100 people will successfully use your resource.

3. The main thing is to buy this script for $ 100, and then Google will buy my project for $ 1,600,000,000.

Yep Do not forget to pay VAT on such an amount - the state will be delighted. But seriously, it is obvious that the service was not bought videos (Google already had this), but a huge audience, day after day coming to YouTube. Think about the cost of 10-50 people who will successfully use your script for $ 100.

4. At the first stage, we will attract money from investors and venture funds.

Investors are such strange creatures that they do not understand your brilliant idea. Not seeing a working business model, they do not understand how you will earn your first million. A business model still does not exist (even on YouTube), and the company is still unprofitable.

5. Even if you do not buy the project, we will earn on advertising.

Of course, such a target audience, as your friends and acquaintances, is very interesting to advertisers. If you rely on more - most likely you will be interested in at least 20,000 unique visitors per day. The rates will be quite modest. Serious advertising agencies prefer more impressive numbers. You have to search for advertisers yourself or use banner networks, runner and adsense. Converting to impressions in clicks in this case will be catastrophically low, because your users will come “to watch movies, and not to click on links”.

6. If the script is $ 100, then a startup is $ 100 + $ N, where N is my salary.

Immediately add the cost of the hosting company services - server rental, impressive channel, etc. A month later, add the cost of several more servers for the database, frontend, backend, and converters. Of course, 1-2 cars will not cope with this. Add the cost of a good disk array - the number of rollers will be measured in hundreds of gigabytes, and a year later - in terabytes. Of course, you will have to go broke to deep processing (read, re-develop) a $ 100 script. Because how to scale this solution will be difficult (that is, no way). Here you need a few very good specialists and, taught by bitter experience, you will pay them a round sum. When, finally, this kitchen starts to cope with the load, you will have a power supply jump in the data center or another “insignificant” failure occurs and then you will be told what 24/7 service is, you will learn what High Availability is and how much smart people who understand this. Then it turns out that users (that's bad luck) do not want to use your wonderful resource. Calculate how much a good advertising campaign and an experienced marketer cost. And only after that the moment will come when you can approach the advertisers and venture funds.

7. Two people can repeat the success of YouTube.

Do you still believe that? ;)

Source: https://habr.com/ru/post/5215/


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