How to profit from global warming?

Global warming, regardless of the correctness of the theories explaining it, is a fait accompli. Environmental conditions change, giving us new challenges, and we can no longer avoid them. But why avoid them?

For the past 10 years, the Ashridge Business School (Ashridge Business School) has held annual essay competitions on the role of business in modern society. This year the competition was about innovations that could lead to business development without any damage to the environment . We support the School in this endeavor, Hewlett-Packard , as well as the World Wildlife Fund (WWF).

Sub-topics : new markets and business models; new services and products; New ways of producing and delivering services and products. And at the heart of them all: what innovations in management and ways of thinking will be needed to make a profit.

The competition is held among students (graduate students) who receive the title of specialist or master now in the 2008-2009 academic year. Applications are accepted from students who:

• Receive an MBA (Master of Business Administration) from any university or business school in Europe, Africa or the Middle East (EMEA region)
• get a master’s degree or specialist in any university affiliated with HP (see the full list here - 13 universities in Russia)
• receive an MBA at any university in the world that is a partner of the European Academy of Business in the Society (EABIS)

The volume of the essay in English should not exceed 3 000 words + 300 words on the main theses. The deadline for submitting an essay to the jury is May 3, 2009 . You can read about other rules and composition of the jury in a short brochure .
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And the most interesting thing: the winner of the competition, who sent the best job according to the jury, will receive a cash prize of € 7,000 , half-year patronage from HP and valuable career advice from Spencer Stuart. The second and third place will bring € 5 000 and € 3 000 respectively.

All information about the competition can be found on the Ashridge School website .

In general, this is a great way to make yourself known to those who think globally, but do not hover in the clouds.