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How to make money on publishing videos

It's no secret that now we are at the very top of the online video boom. Many services of a new generation, and first of all YouTube , have made watching videos on the Internet a normal everyday activity of an ordinary Internet user, like reading email and fresh news. Moreover, each owner of a modern mobile phone can also record a video and publish it on the Internet, not to mention those users who have long been passionately involved in video filming - they will gladly agree to receive money for their hobby. For video lovers and independent film publishers, the Internet is becoming a new source of income.

Scott Kisner writes in his book The Future of Web Video: New Opportunities for Producers, Entrepreneurs, Media Companies and Advertisers about new services that make it possible for a video fan. On his website, the author has published a large excerpt from the book, which lists all known commercial video services describing the business model of each of them. This is perhaps the most detailed overview of this sector of the market, which can only be found in the public domain. We publish a brief squeeze out of it.

1. Atom Entertainment , operating since 1999, now owned by MTV Networks / Viacom.
Short films are accepted, including animated, usually up to five minutes. They undergo a rigorous selection, after which the best get the opportunity of exclusive placement on the site. An exclusive contract is usually for a fixed term. Deductions to the author depend on the popularity of the video, sometimes paid in advance. Since the launch of the service has already paid more than $ 3 million in fees. There is a special program for the best producers who receive a deposit to create works exclusively for AtomFilms. Related site Addicting Clips accepts any content. The authors of the most popular videos there get $ 500.

2. Revver 2005
Amateur photography, scenes from life. Maximum file size: 100 MB. This service is reminiscent of YouTube, but only at the end of each video is placed a small piece of advertising. The author receives half of the profits from the display of advertising, and only those views are paid, after which the user followed the advertising link (from 75 cents to a dollar per transition). Partner sites that host links to videos receive 20% of advertising revenue. The technology allows you to take into account the transitions on advertising links, even if the video file is sold in thousands of copies on the Internet.
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3. TurnHere , 2005
Places promotional videos about local restaurants, companies, residential areas, three minutes or less. Advertiser videos are shot at their order, and the operator, going to the location, receives from $ 200 to $ 1000 for each order. The material is then transferred to the full TurnHere property, along with the sources. The company plans to shoot up to 25,000 videos per year.

4. Metacafe , 2003
Entertaining, funny video clips for up to 6 minutes. Especially encouraged to video animals. Payment is charged for those materials, the number of which viewing exceeded 20.000, at the rate of $ 5 per 1000 impressions. This is one of the most visited video services on the Internet.

5. CustomFlix , 2002
Any content up to 20 minutes (downloadable files) or over 70 minutes (video rental) is accepted. The author receives 50% of the profits from the sale of his works in the Unbox store. This is a good offer for independent movie publishers.

6. Brightcove 2005
Any content of any length. Videos or put up for sale (at least 99 cents), or laid out for free, but with advertising. In the first case, the author receives 70% of the profits, in the second - 50%. Partner sites receive 20% of advertising revenue. In the case of selling content, the publisher himself sets the rate of deductions to partners from their profits.

7. The Yahoo! Current Network , 2006
Reporting from the first person about travel, culture, sporting events, cars. Authors whose clips are selected receive $ 100 each. If the clips are then selected to be shown on the cable TV channel (partner of the site), the fee increases to $ 500– $ 1000. Under the terms of the contract, the author transfers to the service three-month exclusive rights to his video by the fact of uploading it to the site, even if the video does not pass the selection.

8. GreenCine Video-on-Demand , 2002
Copyright movie, full-length or short (preferably longer than 25 minutes). Preview of the material takes 10–15 days, after which a non-exclusive contract is concluded. The author receives deductions of about 50% from each order of his movie in a paid video-on-demand network. 20 movies per day are sent to them.

9. ExpertVillage.com
Training films on specific topics (for example, kickboxing or makeup lessons). Each film should consist of 15 parts with a length of 1-3 minutes, with an expert in the frame. The author receives $ 300 per film and gives exclusive rights to the video. The total budget of the site last year was $ 2 million (75,000 videos).

10. EZTakes , 2003
Full-length documentaries, anime, educational films. The author himself sets the price at which the video will be sold, and the site keeps deductions in the amount from 30% to 35%.

11. DivX Stage6 , 2006
Any content of any length in DivX format. The author sets the price, the site holds 10% plus $ 0.0033 for each megabyte of traffic. To view the video, the customer must install the free DivX Web Player program.

12. Break.com , 1998
Short video clips of up to three minutes or author films over this limit (with the plot), short flash animations, games. Content is selected by site editors. For short clips (animals, dances, jokes) they pay $ 400, for movies, flash animations and games - $ 2000.

13. Blip.tv , 2005
Any content up to 100 MB. Each video introduces a 15-second ad for a CPC or CPA model, that is, advertisers pay for either link clicks or specific actions (for example, buying a product), and the author receives 50% of the income as soon as he accumulates $ 10.

14. Eefoof , 2006
Any content. The site was launched quite recently, in July 2006, but has already gained sufficient fame. The author receives a portion of the profits from advertising, and advertising is not inserted directly into the video, and profits come only from banners and text advertising on the site.

15. Cruxy 2005
Any content of any length, a variety of file formats. From the sale of each file, the site takes a small bribe of 3% plus 10 cents. Payment is made through PayPal, transaction at the expense of the author. This is the cheapest place to sell video. With a price tag of $ 2, the author receives $ 1.69.

16. Panjea , 2006
Any content. From the sale of each file, the author receives 80%, and from free videos - from 50% to 85% of advertising revenue. Payment via PayPal with the accumulation of $ 25 in the account.

17. Dovetail.tv , 2005
Any professional content, or at least looking like that. Each video producer creates its own channel and uploads content in high quality, in DVD or high resolution video format. Films are downloaded for free to viewers through the company's Dovetail program, and from each download the author receives 10 cents.

18. Lulu.TV , 2006
Any content up to 200 MB. This company makes money on the authors themselves. All of them are required to pay a monthly fee of $ 15 per month, and 80% of this amount goes to pay fees. The distribution of money depends on the number of viewing clips on the site. Thus, only the authors of the most interesting videos remain in the black. This business model, similar to the financial pyramid, encourages authors to promote their own videos and attract viewers to the site.

19. Google Video , 2005
Any content of any length. The normal system of author's awards does not exist yet, but the best authors receive a fee.

Source: https://habr.com/ru/post/4994/


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