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Yandex scared the optimizers again

A technical failure occurred on Yandex servers on January 3. He was first noticed by site owners and optimizers, whose resources were on top positions in the issue, but suddenly disappeared from there. According to the observations of the participants of the Searchengines.ru forum, the pages either disappeared completely from the search results, or, remaining in the index, were significantly lowered in the positions.

Similar oddities in search engine performance continued to appear throughout the week. All this time, the webmasters have sounded the alarm, discussing, in particular, the question of what to say to customers in explaining the deplorable state of sites.

After the Christmas holidays, users also faced a problem. According to Vedomosti , Alex Exler noted that “the coolest sites that couldn’t be put out from there simply couldn’t be removed from the issue of Yandex.” “For example, you will not find the“ jokes ”in issuing to Anecdot.ru. But on the second place there is some kind of completely left page with anecdotes, which is not entered even a thousand a day, ”writes Exler.
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The explanation of the situation came on January 10th. Alexander Sadovsky, head of the web search department at Yandex, brought news that the problems had been resolved and apologized to the optimizing community on behalf of the company. He explained that during the New Year holidays at Yandex, an upgrade of hardware and system software was planned. “Unfortunately, a technical error occurred during the work, which could not be quickly corrected. Now the error has been fixed, the quality of the search has been restored, ”said Sadovsky.

Experts do not find a technical failure on Yandex as a serious problem, according to Vedomosti. The situation was fueled by the emotions of specialists, whose incomes are directly related to the behavior of popular search engines, but it itself is insignificant. Those who are engaged in the so-called “black search engine optimization” and sell certain positions in the issuance to companies suffered from failure, Igor Veretennikov, the Finam expert, said.

Source: https://habr.com/ru/post/4937/


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