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Did Twitter find its business model?

We all have long had time to get acquainted with the Twitter microblogging service, some were even able to understand why we need it. But even the latter can hardly imagine how Twitter can bring profit to its creators.

Many have noticed the latest update of the service - the appearance of the system of proposing friends, and if for some it has gone unnoticed, then it certainly will not remain so for a long time. This step can be the first attempt to monetize Twitter. Of course, this is just an assumption, but why should he not be implemented.

So, it is the new feature of the " proposed friends " presentation that is an excellent platform for trading friends. Why would a company interested in advertising not pay one dollar for each new subscriber of its microblog? Another thing is that later this relationship will have to be maintained, keeping the interest of the casual user.

An additional question is whether the money earned in this way will help make Twitter profitable. When Evan Williams created Twitter, he didn’t care about it at all - the money from the sale of Blogger to Google was quite enough for a little entertainment. However, the situation changed with the arrival of investors - the expansion of the service required support. And now monetization is a big question, including for users who have come to love the most popular microblogging service on the Internet.
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PS The translation is somewhat superficial, but it does not change the essence of the question.

Source: https://habr.com/ru/post/49354/


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