Kroogi music startup will be developed with the support of WebMoney Transfer

WebMoney Transfer begins a joint project with the young network resource " Circles ". This is an unexpected and ambitious decision.

The essence of the work of "Circles" is simple: musicians, artists, writers, photographers and other creative people post on the site the fruits of their labors, and each registered user can download them for free or for any amount they want to support their favorite author. This is where WebMoney is needed.

In the West, Radiohead, David Bowie, Steven King actively use this method of music distribution. In Russia, they still didn’t know this method, but now it’s absolutely impossible to pass by, because with the support of WebMoney, the legendary group Aquarium has posted two albums on Circles: a concert in London’s Albert Hall and a new studio album, White Horse. Judging by the activity of users and reviews in blogs, the initiative caused a lot of noise and brought considerable benefits, filling the pockets of musicians and easing the conscience of people forced to use the services of pirates in another situation.


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In the near future it will be possible to download videos and music of Yevgeny Grishkovets in the same way. The Sergei Kuryokhin Foundation came to Circles and launches a project where users of the system will be given the opportunity to download the complete works of the composer, and funds received from the project will be used to publish unpublished works. In all this, of course, WebMoney Transfer is actively involved.

Surely the cooperation of WebMoney with the "Circles" is not limited to this. The young resource has undoubtedly found its niche. The interest of the payment system in a promising project is also understandable. But WebMoney in this case attracts not only the business side. And Grebenshchikov, and Grishkovets, with their undoubted popularity and success, above all - talented artists. And it is a great honor for the company to play with them on the same platform.

The resource started recently and is still in beta testing mode, but you can already see the potential. And I think that the developers made the right decision, from the very beginning creating a full-fledged English-language interface.

Kroogi is a commercial project, investing money in it. Monetization comes at the expense of advertising (at the moment it is contextual advertising Yandex.Direct and Google Adsense). And the developers are thinking about the possibility of introducing paid accounts and getting a share of the profits from commercially successful projects.

( Source )