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Features of national web design?

I finally formulated the answer to the question that had long tormented me - why there is so great a gap between domestic and foreign sites.

A year ago I was asked to talk with one customer about the website design. The merchant of the second guild is the director of the middle arm of the construction and finishing firm. His first phrase was: “Wait, I still can’t explain anything to you, just wait, Petrovich will come, he knows what we need” ...

Petrovich came up. My brain inflamed from such a meeting identified someone resembling a foreman in it. Ten minutes later, after confusing explanations, “Everything moves there!”, “Everything shines there!”; I realized that the captive company’s management was the site of the Federation Traffic! . To say that I was very offigel - to say nothing. If I voiced the assumption about the price of the above-mentioned site, they would instantly have called an ambulance to help rid me of my millions of "nonsense."

Well, why so? My thoughts:


In the same, for example, New Zealand, small local companies are clearly aware of their niche. We need a website - they go to the developers in the neighboring block from the central office and say, “Make us a website so that more customers will contact us, it won't hurt business.” They fill the site with content, update ( ? ) It and count visitors. The effect on returns can surpass regular promotional activities offline, at incomparably lower costs.
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Domestic customers, in the overwhelming majority, open the site of a top-end company, poke a finger and say the key, as it seems to them, phrase “To expensive and solid”, this is often TK. About any financial return from the site, sometimes there is no question at all. About the content, however, too.

The most annoying thing is that there is no place to go apart - there are ads “Corporate Portal for 8000 rubles. Rollback to 50% ", or an order will instantly be picked up by omnipresently-hungry-dumping students. From here and domination beautifully drawn, vysharplennyh to impossibility, pictures a la Freeger, the total area up to 80% of the screen. This kind of “ Tsar Cannon Syndrome” is obtained: it is worth standing, the fatherland is proud, it is not shooting to shoot .

Update: in the topic my position on this issue was vaguely traced.
  1. Students and their ilk have their own niche, I have mine. I am indignant, only when customers of my level are tempted by frankly dumping prices and slaughtered for quality. The answer to the counter question: I provide customers with adequate quality, for an adequate price. Otherwise, I wouldn't be long in freelancing, the same students would eat
  2. I do not understand the frankly childish position of some clients - that glitters more brightly, they also pull their mouths
  3. And I absolutely do not like the fact that the customer simply does not understand what to do sites, draw a banner, icons - this is also work. Sometimes heavy and grueling. Accordingly, the attitude is. Or is it the majority of compatriots?

Source: https://habr.com/ru/post/47278/


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