Services of the new generation filter the "collective intelligence" (wisdom of crowds) to extract the pearls of expert knowledge.
Such services are a mixture of collective sites, like
Wikipedia , with expert sites. This is also interesting because it is customary to oppose collective and expert sites to each other, and here we see a curious combination of their functionality.
One of the very first "filters for the collective mind", which appeared on the Internet more than three years ago, is the
Marketocracy website, which has 55,000 users. This is a free service where people can check themselves in the game on the exchange. Each participant receives a certain amount of virtual dollars and access to the exchange simulator, which exactly duplicates the ups and downs of shares on a real exchange, in real time. The most interesting thing is that the organizers of the virtual exchange are closely watching the progress of their “chicks”. Each month, hundreds of the best investors are selected, and their virtual portfolio becomes the basis for a real investment fund.
Another example is
PicksPal.com , where more than 100,000 registered participants compete in predicting the results of sporting events. The company periodically makes a rating of 30 best experts and daily sells their forecasts to the public in packages of $ 20 for five pieces.
In principle, similar approaches to “filtering the crowd” can be used in various fields of activity: including pop culture.
Star Factory projects or
Comedy Club , which have become popular recently, are theoretically based on the same idea of ​​finding talent in a large group of users.
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More clearly, the idea of ​​filtering in pop culture is illustrated by the example of artists who become real stars by posting homemade videos or recording their songs on social networks with amateur content such as
MySpace and
YouTube . Here the filtering of the most interesting content is carried out automatically - for this purpose all conditions are specially created.