New features in Webmasters
Have you been to the Webmaster for a long time? Go over the main points of your site in 5-10 minutes of time, and set tasks for programmers!
To begin with, if you have a website and there is no Yandex-webmaster, immediately put webmaster.yandex.ru .
1. Icons in front of the site:
')
Unfortunately, artificially affect the receipt of these icons is unlikely. Progress can be viewed in the webmaster:
Check your site, perhaps dozhat left quite a bit. In this case, it is worth running a little more traffic from the context or other sources.
2. Turbo pages are pages that load very quickly. Main profit:
a) Accelerate the download, primarily on the mob. devices;
b) Extend the snippet.
There are a number of advantages, for example, pages can be monetized, traffic can be increased through Yandex-Zen, etc. But this is already situational.
To get started, just connect these pages. The webmaster has a special button.
Also, there is a turbo page for the desktop. While beta testing.
3. The reviews section is now in the webmaster's office. If you have a cafe, tire service or other offline business, it is very convenient to follow. There are no answer functions yet, they promise to implement it. Read about the management of reviews here yandex.ru/sprav/support/manage/reviews.html .
4. It is very important to specify the correct region for the site. This is obvious, but just in case, check which region you have listed. You can do it here:
I am sure, still not everyone knows about "Products and prices."
For such a presentation in the output, you need to create a YML file. For this it is not necessary to work with Yandex market. For installation it is better to give the task to the programmer. Details here .
5. Another obvious thing worth checking out if there are any problems on the site is on the webmaster's main page:
More likely, there will be such a picture:
Do not worry, often, these are errors related to technical pages, where for some reason meta tags are not readable.
Click "View." We see the list of pages. Fix it wherever possible.
The remaining pages can be of such a plan:
site.ru/advices/?page=2
site.ru/sitemap
Or other technical options. In this case, we either ignore or set a task to the programmer, save our time.
6. In Yandex Webmaster you can now not add the actual address. Very useful for private entrepreneurs who provide services (massage, tutoring, repair of equipment, etc.). Naturally, you will not be visible on the maps. Profit - advanced snippet in search results, the ability to advertise in the Yandex directory.
“Organizations without an actual address are placed only in Yandex Search. Online organizations are not published on Yandex.Maps. ” Yandex.ru/sprav/support/add-company/add-org.html
7. The final moment. In the webmaster constantly appear new interesting services. For example, you can create a form without the help of a programmer in the “Yandex forms”. Or analyze the performance of your business in the recently published Yandex DataLens cloud.yandex.ru/services/datalens . In fact, there are no super-unique ones among them. The same forms are in any CMS. The only advantage is Russian support and easy access through one Yandex account.
Perhaps today is the day when you should try one of them in your work. I hope it was useful.
To begin with, if you have a website and there is no Yandex-webmaster, immediately put webmaster.yandex.ru .
The trust
1. Icons in front of the site:
')
Unfortunately, artificially affect the receipt of these icons is unlikely. Progress can be viewed in the webmaster:
Check your site, perhaps dozhat left quite a bit. In this case, it is worth running a little more traffic from the context or other sources.
Mobile turbo speed
2. Turbo pages are pages that load very quickly. Main profit:
a) Accelerate the download, primarily on the mob. devices;
b) Extend the snippet.
There are a number of advantages, for example, pages can be monetized, traffic can be increased through Yandex-Zen, etc. But this is already situational.
To get started, just connect these pages. The webmaster has a special button.
Also, there is a turbo page for the desktop. While beta testing.
Convenient tracking reviews
3. The reviews section is now in the webmaster's office. If you have a cafe, tire service or other offline business, it is very convenient to follow. There are no answer functions yet, they promise to implement it. Read about the management of reviews here yandex.ru/sprav/support/manage/reviews.html .
The right region is crucial
4. It is very important to specify the correct region for the site. This is obvious, but just in case, check which region you have listed. You can do it here:
Online store - add products
I am sure, still not everyone knows about "Products and prices."
For such a presentation in the output, you need to create a YML file. For this it is not necessary to work with Yandex market. For installation it is better to give the task to the programmer. Details here .
Check for mistakes - it's quick.
5. Another obvious thing worth checking out if there are any problems on the site is on the webmaster's main page:
More likely, there will be such a picture:
Do not worry, often, these are errors related to technical pages, where for some reason meta tags are not readable.
Click "View." We see the list of pages. Fix it wherever possible.
The remaining pages can be of such a plan:
site.ru/advices/?page=2
site.ru/sitemap
Or other technical options. In this case, we either ignore or set a task to the programmer, save our time.
For private owners without an office
6. In Yandex Webmaster you can now not add the actual address. Very useful for private entrepreneurs who provide services (massage, tutoring, repair of equipment, etc.). Naturally, you will not be visible on the maps. Profit - advanced snippet in search results, the ability to advertise in the Yandex directory.
“Organizations without an actual address are placed only in Yandex Search. Online organizations are not published on Yandex.Maps. ” Yandex.ru/sprav/support/add-company/add-org.html
Constantly new services
7. The final moment. In the webmaster constantly appear new interesting services. For example, you can create a form without the help of a programmer in the “Yandex forms”. Or analyze the performance of your business in the recently published Yandex DataLens cloud.yandex.ru/services/datalens . In fact, there are no super-unique ones among them. The same forms are in any CMS. The only advantage is Russian support and easy access through one Yandex account.
Perhaps today is the day when you should try one of them in your work. I hope it was useful.
Source: https://habr.com/ru/post/447344/
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