Many people still believe in the delusion that they act predominantly rationally and rationally. However, science and practical psychology have long concluded that human behavior is irrational and unreasonable in most life situations. This is neither good nor bad, it is just there. I offer you a selection of authors and books that provide convincing arguments for the unreasonableness of Homo Sapiens.
1. Daniel Kahneman - a psychologist who in 2002 received the Nobel Prize in Economics. His scientific work showed the failure of economic models describing consumer behavior. Daniel convincingly shows that at least two decision-making systems get along in a person’s mind. The first is fast and automatic, the second is slow, but at the same time “smart”. Guess which system works more often?
What to read: Daniel Kahneman "Think slowly ... Solve quickly."
2. Robert Cialdini - a psychologist studying the pliability phenomenon, is known as the author of the book "Psychology of Influence". The first edition was published back in 1984 and has been constantly reprinted since. All Cialdini books are easy to read and contain many convincing examples of automatic human reactions, which are often used by masters of influence to sell us something. According to the author, he publishes his works to help wide readership to learn to recognize situations when they act automatically and learn how to resist the actions of manipulators.
What to read: Robert Chaldini "Psychology of Influence" and other books by this author.
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3. Tim Urban - came up with a fun and simple explanation for procrastination. Two characters “live” in a person's personality - a cheerful, carefree monkey and a rational person. For many people, most of the time a monkey stands behind the control panel. There are other characters in this story - the panicky monster coming along with the deadline.
What to read:
this and other articles of the author.
4. Neil Shubin - paleontologist, wrote a wonderful book in which he draws parallels between the structure of man and prehistoric animals. Other authors using the term "reptile brain" sometimes refer to Nile, but from the point of view of Nile's work, it would be more correct to call the "reptile" brain "fish".
What to read: Nil Shubin “Inner fish. The history of the human body from ancient times to the present day. "
5. Maxim Dorofeev - the author of a very interesting and practically useful book "Jedi technology." The book contains a description of models of human behavior, summarizes and suggests methods for improving personal effectiveness. I think this book is a must-read for a modern person.
Maxim Dorofeev "Jedi technology."
A fascinating and useful reading for you!