Archy Welker, Biofarm. How we increased milk production in a single region with the help of CJM. 2. Ekaterina Bakieva, Katerina Sadovskaya, MTS Bank. Research and CJM in the life of large companies. 3. Dmitry Kapaev, Useful. CJM + JTBD - meaning, advantages and disadvantages. 4. Dasha Romanovskaya and Maksim Maratovich. CJM - the beginning of changes in the company.
On March 26, the BellClub will be visited by an unusual speaker: the British ambassador to Russia, the knight-commander of the Order of Saints Michael and George, Sir Laurie Bristow will answer the questions of guests and Elizabeth Osetinskaya. He was appointed to office in November 2015. His competencies include trade relations, visa issues and, of course, the entire political aspect of Russian-British relations. Geopolitics, sanctions, trade relations and brexit. Club members have a unique opportunity to discuss all these topics with one of the most competent specialists. Frankly, without journalists and television cameras.
Most confident Internet users can create a social network community today. But why the professional community, what is its potential? Creating a community alone cannot succeed. It is necessary to develop it so that the community benefits and profits. For this it is important to know the answers to some questions. How to create an atmosphere conducive to communication? What to do with trolls and other negative characters appearing in the community? Do you need rules and moderation? What ways of monetization exist and work?
Anyone can come up with a three-minute presentation of their projects and ideas, other guests and experts will give startups feedback, ask important questions and help them to take a different look at the project.
Small companies are most focused on business development. They have almost no resources left to other areas - unless they do not bring tangible effect. And the content marketing demanded by the “large-scale” remains below the line of their attention: companies do not understand how articles - if they do not sell and not seo - can work for them.
Moscow City, Oko Tower, 1st Krasnogvardeysky passage, 21/2
from 13 900 p.
The International Digital Retail Forum will be held in Moscow on March 29, which will bring together representatives of leading companies in the field of retail and digital innovation. The main retail trends: what will it be tomorrow? What content can increase sales at times? How does the introduction of augmented reality increase conversion? Your e-commerce or marketplace? How to sell to young buyers? These and other questions will be answered by speakers from LG, AliExpress, Ozon, Inventive Retail Group, Hoff !, Hyundai, X5 Retail Group, VK, TikTok and other Russian and foreign companies. A nice bonus is the opportunity to communicate directly with developers in the startup and technology area.