📜 ⬆️ ⬇️

YouTube self-esteem rose to $ 1.5 billion

The fact that YouTube's self-esteem has grown to a record $ 1.5 billion, writes the NY Post with reference to a certain “major leader of one of the well-known media companies that is negotiating the purchase of YouTube.”

At the same time, it is noted that potential buyers are not yet ready to agree with a similar assessment of YouTube. One of the investors told the journalist of the publication that for the price of $ 200 million or $ 300 million he would have bought the site even tomorrow, but $ 1.5 billion - perhaps a bit too much.

The main reason for the different YouTube ratings is that the company still lacks a clear advertising model. Business while brings some losses. The company is able to pay huge traffic bills only through attracted venture capital investments. At the same time, the load continues to grow and has already reached 100 million video files shipped per day. Every day 65 thousand new video files are uploaded to the servers.

In November 2005, a YouTube startup attracted $ 3.5 million of venture capital from one of the most successful foundations in the high-tech industry, Sequoia Capital, which several years earlier was famous for financially supporting an unknown company with the strange name Google .
')
In April 2006, YouTube received additional funding from Sequoia Capital in the amount of $ 8 million. Since then, YouTube’s valuation has increased several times, so now we are talking about $ 1.5 billion. This is the minimum amount for which owners are ready to sell their business. . Possible buyers include Viacom, Disney, AOL, eBay, and News Corp.

Among the potential threats to the business of YouTube are the main possible lawsuits in connection with copyright infringement. Although the bulk of the content on the site is made by amateur videos, copyrighted content (for example, music) is often used in these plots. In addition, users often upload pirated content to servers, such as recording music videos and excerpts from television shows. According to some experts, up to 90% of YouTube content violates certain copyrights. At least one recording giant (Universal Music) is already going to sue.

Copyright issues tarnish the future of YouTube. Nevertheless, some experts believe it is quite an objective estimate of $ 1.5 billion Theoretically, if you embed advertising in every video (this can be done automatically), YouTube’s revenues can grow to $ 100,000 a day. The amateur video market is one of the most promising areas of internet business, and here YouTube leadership is worth a lot.

Source: https://habr.com/ru/post/4439/


All Articles