Maybe we’ll see ads in Google Images very soon.

Advertising is, without a doubt, bread for Google. It is therefore not surprising that the company is constantly looking for ways to expand its audience and tools that it can make available to advertisers. Now Google is testing contextual advertising in Google Images.



In his new blog post, Surojit Chatterjee, vice president of product management and shopping at Surojit Chatterjee, talked about Google’s intention to start experimenting with buying ads in image search results. The main idea here is that advertisers can potentially place sponsored images among Google Images. For example, if you are looking for “office tables for the home,” you will see several sponsored images with a shopping tag, which, when clicked, will identify the individual pieces of furniture found in the image, as well as their prices and others. related details such as branding.
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This is an interesting look at advertising and an organic way to integrate advertising into image search. These ads also will not look inappropriate, as they will be relevant to your request. In addition, images are much more likely to convince you to buy a product. It also provides a more convincing impression if instead of just showing you a table, the advertiser can show you a beautifully designed home office and then allow you to select individual items in the image that he sells.

However, this feature will only work for sponsored publications, which means that you will not see the shopping tags in virtually every image. Currently, the company is only testing this new way of displaying advertising among a small percentage of its traffic and together with several selected retailers.