Every day dozens of star profiles (personal pages) appear on this social network. Here, stars can post their personal information, videos, photos that you will not find anywhere else. Some bands announce their concerts and new albums. Fans can leave comments on the pages of stars and on their photos, and even communicate through the message system. Some stars really spend a lot of time chatting with their fans on blogs. For them, it is an opportunity to raise their popularity due to the viral effect that is currently fashionable.
Of course, not all stars have enough time to create their own pages and communicate, therefore, most often this is done by their PR managers or specially hired people who maintain the pages and replenish them with fresh content. Although most users are not very happy, in fact, everything is not so bad. At the very least, you can always get up-to-date information about the life of stars, and it is very likely that your idol will read your comments and messages.
Of course, there are also pages of stars forged by the users themselves, which are sometimes so realistic that you cannot see the difference. Therefore, on myspace even created a community to verify the pages of real stars. Although even these pages are quite interesting to learn, because Fans usually collect information from official sources.
')
The development of Russian show business led to the emergence of similar projects in runet. Following LiveJournal, where stars started blogs “naturally”, Comby.Ru (
http://music.comby.ru/ ) and Mail.Ru (
http://blogs.mail.ru/top/stars/ ), who invite popular artists to get their pages and blogs closer to the people.
The popularity of social networks and blogospheres among young people makes them an attractive platform for rising stars, being for them a powerful means of gaining popularity with minimal promotion costs. Networks are becoming a real alternative to television projects, such as Star Factory or People's Artist, the chance to become a star in which is still very small, and the fate of the performer is decided by a subjective jury. On the social network, the jury is people. A young performer can post his photos and mp3 files, and if people like them, he will definitely become a star and will be noticed by talent hunters.