AdSites. Bought the words? Now buy sites!
Now Yandex sells "words", i.e. when searching for the conditioner
An ad cloud registered to this keyword is activated. Thus, the opportunity to show contextual advertising on rare queries like “ habrahabr ” is lost, Yandex does not show anything. I propose to sell not only words but also “sites” . Let's say a web design studio “buys” the site “ habrahabr.ru ”, which means: every time a corresponding ad appears in the results of Yandex habrahabr.ru.
AdSites Advantages:
1) Ability to show context-sensitive ads on rare
search queries
2) A fundamentally different concept of contextual dependence. Completely
it is possible that he will give a greater share of clicks on sponsored links
3) Greater advertiser flexibility. Now air conditioner shops can
Significantly expand the network of conditions for displaying your advertising
If you liked the idea, do not forget when retelling: I came up with © Yuri Lifshits . However, it is quite possible, she came to everyone here before. I am terribly interested, what will you say to such an idea? Will this work? Will search engines introduce such technology? Will advertisers use it?
An ad cloud registered to this keyword is activated. Thus, the opportunity to show contextual advertising on rare queries like “ habrahabr ” is lost, Yandex does not show anything. I propose to sell not only words but also “sites” . Let's say a web design studio “buys” the site “ habrahabr.ru ”, which means: every time a corresponding ad appears in the results of Yandex habrahabr.ru.
AdSites Advantages:
1) Ability to show context-sensitive ads on rare
search queries
2) A fundamentally different concept of contextual dependence. Completely
it is possible that he will give a greater share of clicks on sponsored links
3) Greater advertiser flexibility. Now air conditioner shops can
Significantly expand the network of conditions for displaying your advertising
If you liked the idea, do not forget when retelling: I came up with © Yuri Lifshits . However, it is quite possible, she came to everyone here before. I am terribly interested, what will you say to such an idea? Will this work? Will search engines introduce such technology? Will advertisers use it?
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Source: https://habr.com/ru/post/4379/
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