“Soar or not”: a new player will appear on the market of video streaming services
Streaming video services today a lot. In addition to Netflix, there is Amazon Prime, HBO, Starz and many others. Join in this market and decided to Disney. The company is preparing to launch Disney + platform in 2019. Subscribers to the service will be offered serials in the Star Wars universe, Marvel, and other original content. We tell and discuss what to expect.
Photo by Alan Levine / PD
It's about Disney +. Plans to launch streaming service were announced in 2017, but now the first details have appeared on how it will look.
')
This is a platform for family watching movies and TV shows, so there will not be content with an R rating on it. At the same time, it is known that the Disney + web application interface will be different from that enjoyed by many other streaming services. Instead of a “grid” with previews of movies and TV shows in the application, there will be five sections with a different appearance for each Disney-owned brand: Disney, Pixar, Marvel, Star Wars and National Geographic.
By the time Disney + is launched, there will already be 8–10 original TV shows on the platform.
The actions of the two of them will unfold in the Star Wars universe. The first one is called “Mandalorets” - he will tell about the representative of the warlike Mandalorian race, to which Django Fett belongs, which is still unknown to the fans. The second show will be a prequel to the film "Outcast-one" and tells about the life of one of the heroes of the film - Kassian Andor .
Also, Disney will launch a sequel to the animated series "Star Wars: The Clone Wars", which tells about the events between the second and third episodes of the epic. The series was closed in 2013, but specifically for Disney + they will shoot another season.
Several TV series will be filmed about Marvel characters. It is known that Loki and the Scarlet Witch will receive their own spin-offs. Shoot the show and about Falcon with the Winter Soldier.
New Disney films will be available on the streaming site, which will move there with Netflix. However, some movies will still be unavailable for viewing.
Photo by Chris Yiu / CC
Until 2024, the service will not be the first six episodes of "Star Wars". Disney sold the rights to their broadcast in 2016 to Turner Broadcasting.
Some of the Marvel Universe character shows will also remain on Netflix. This applies to the TV series "Jessica Jones" and "Daredevil."
Also, Disney will need to find a balance between TV shows and movies that only Disney + subscribers see, and content for cinemas and TV channels. An internal competition of divisions may form here - there is already a streaming platform in the organization’s portfolio - Hulu.
Disney also has advantages: unique films and series from popular franchises play into the hands of a conglomerate . Plus, subscribers often choose platforms that provide additional bonuses. For example, a Amazon Prime subscription combines video service, online store discounts, access to e-books, and more.
Disney + can also include additional offers in the subscription. For example, discounts on licensed products or entry to theme parks. This will increase the value of the product and attract the audience. In any case, the Disney service will definitely get its share of the audience.
Our Telegram channel - about movies, music and audio gadgets in microformat:
Traditions of the Soviet dubbing
Behind the frame of simultaneous translation
About the translation of films: voice vs dubbing
The same voice from the 90s
Cinema on the plates
Photo by Alan Levine / PD
What is this service
It's about Disney +. Plans to launch streaming service were announced in 2017, but now the first details have appeared on how it will look.
')
This is a platform for family watching movies and TV shows, so there will not be content with an R rating on it. At the same time, it is known that the Disney + web application interface will be different from that enjoyed by many other streaming services. Instead of a “grid” with previews of movies and TV shows in the application, there will be five sections with a different appearance for each Disney-owned brand: Disney, Pixar, Marvel, Star Wars and National Geographic.
The company has not yet specified the cost of subscription to the service, but stated that the price tag will be lower than that of Netflix (this is about eight dollars a month).
Star Wars Subscription
By the time Disney + is launched, there will already be 8–10 original TV shows on the platform.
The actions of the two of them will unfold in the Star Wars universe. The first one is called “Mandalorets” - he will tell about the representative of the warlike Mandalorian race, to which Django Fett belongs, which is still unknown to the fans. The second show will be a prequel to the film "Outcast-one" and tells about the life of one of the heroes of the film - Kassian Andor .
Also, Disney will launch a sequel to the animated series "Star Wars: The Clone Wars", which tells about the events between the second and third episodes of the epic. The series was closed in 2013, but specifically for Disney + they will shoot another season.
Several TV series will be filmed about Marvel characters. It is known that Loki and the Scarlet Witch will receive their own spin-offs. Shoot the show and about Falcon with the Winter Soldier.
New Disney films will be available on the streaming site, which will move there with Netflix. However, some movies will still be unavailable for viewing.
Photo by Chris Yiu / CC
Until 2024, the service will not be the first six episodes of "Star Wars". Disney sold the rights to their broadcast in 2016 to Turner Broadcasting.
Some of the Marvel Universe character shows will also remain on Netflix. This applies to the TV series "Jessica Jones" and "Daredevil."
What to expect
According to the research organization Parks Associates, only 16% of users of streaming platforms are ready to subscribe to more than three video services. Meanwhile, niche sites appear more and more.
Own platforms launch TV channels: HBO, Showtime, Starz. The struggle for each user is a serious struggle. Therefore, it is believed that Disney + will attract not such a wide audience, which is expected.
Also, Disney will need to find a balance between TV shows and movies that only Disney + subscribers see, and content for cinemas and TV channels. An internal competition of divisions may form here - there is already a streaming platform in the organization’s portfolio - Hulu.
Disney also has advantages: unique films and series from popular franchises play into the hands of a conglomerate . Plus, subscribers often choose platforms that provide additional bonuses. For example, a Amazon Prime subscription combines video service, online store discounts, access to e-books, and more.
Disney + can also include additional offers in the subscription. For example, discounts on licensed products or entry to theme parks. This will increase the value of the product and attract the audience. In any case, the Disney service will definitely get its share of the audience.
Our Telegram channel - about movies, music and audio gadgets in microformat:
Traditions of the Soviet dubbing Behind the frame of simultaneous translation About the translation of films: voice vs dubbing The same voice from the 90s Cinema on the plates Source: https://habr.com/ru/post/430156/
All Articles