App Annie has published a report on the mobile market for 2016. Russia entered the top 5 by the number of downloads of applications
Users from Russia led their country to the fifth line in terms of the number of downloads of mobile applications for iOS and Android. At the same time, the income from the applications of the Russian Federation was not even in the top ten.
The data was taken from the App Annie annual report . According to the text of the document, the global number of application downloads for 2016 amounted to 90 billion downloads. At the same time, the share of the Russian Federation accounted for just over 3 billion downloads. For the first place ranking in 2016 - India - this figure is just over 6 billion downloads.
Graph from App Annie Report
The largest number of purchased applications in terms of a single user accounts for India - about 4.7 purchases. South Korea (~ 4.5), China (~ 3.7), the USA (~ 3.5) and the United Kingdom (~ 2.8) follow.
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Significant growth over the past year showed China. In the Middle Kingdom, the market for mobile applications for iOS has increased in various positions from 4.7 to 17 times.
In total, for 2016, publishers of mobile applications received revenue of $ 35 billion, which is 40% more than in 2015. Half of the growth comes from the App Store, although apple products have a much smaller market share compared to Android devices. At the same time, 50% of the App Store revenue this year falls on the Chinese market.
Surprisingly, direct sales of applications in the official App Store and Google Play stores account for less than half of the revenue from application publishers. Most of the revenue ($ 54 billion), developers have received thanks to alternative sites and independent Android-shops.
It should be noted that 75% of the App Store revenue and 90% of Google Play revenue is generated through sales of mobile games.
Around the world in the top downloads are applications from Facebook, Spotify, WhatsApp and Snapchat. Such users as WhatsApp, VK, Viber, Sberbank Online and Odnoklassniki were popular with Russian users.
The Odnoklassniki applications from Mail.ru Group, Read from LitRes, the Badoo dating service and Yandex.Music dating service, have become the most profitable at home.
The data was taken from the App Annie annual report . According to the text of the document, the global number of application downloads for 2016 amounted to 90 billion downloads. At the same time, the share of the Russian Federation accounted for just over 3 billion downloads. For the first place ranking in 2016 - India - this figure is just over 6 billion downloads.
Graph from App Annie ReportThe largest number of purchased applications in terms of a single user accounts for India - about 4.7 purchases. South Korea (~ 4.5), China (~ 3.7), the USA (~ 3.5) and the United Kingdom (~ 2.8) follow.
')
Significant growth over the past year showed China. In the Middle Kingdom, the market for mobile applications for iOS has increased in various positions from 4.7 to 17 times.
In total, for 2016, publishers of mobile applications received revenue of $ 35 billion, which is 40% more than in 2015. Half of the growth comes from the App Store, although apple products have a much smaller market share compared to Android devices. At the same time, 50% of the App Store revenue this year falls on the Chinese market.
Surprisingly, direct sales of applications in the official App Store and Google Play stores account for less than half of the revenue from application publishers. Most of the revenue ($ 54 billion), developers have received thanks to alternative sites and independent Android-shops.
It should be noted that 75% of the App Store revenue and 90% of Google Play revenue is generated through sales of mobile games.
Around the world in the top downloads are applications from Facebook, Spotify, WhatsApp and Snapchat. Such users as WhatsApp, VK, Viber, Sberbank Online and Odnoklassniki were popular with Russian users.
The Odnoklassniki applications from Mail.ru Group, Read from LitRes, the Badoo dating service and Yandex.Music dating service, have become the most profitable at home.
Source: https://habr.com/ru/post/400675/
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