Now (for texts) comments open on a separate page. In some ways, this is reasonable: you are interested in announcing an article - you are reading an article. Penetrating article - you watch the discussion of other readers. Do not like it - do not shake anything extra.
But! Why not upload comments dynamically to a page with a full article? After all, what is happening now - read the article, delve into the comments that refer to the main text themselves, or you want to quote, but this main text is not available to you !!! - It is necessary to keep an open article in one window, and a discussion of it in another.