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Akado sells music subscription

COMNEWS reports :

Moscow operator "Akado-Capital" has started selling licensed music in a new format. Subscribers of the company, contributing 250 rubles. per month, get the right to unlimited download music from its portal. The music catalog of the operator consists of more than 200 thousand songs. After signing agreements with owners of related rights, the company plans to increase its volume by more than five times.

The Akado-Stolitsa company launched the Signature to Music service, in which a subscriber who contributed 250 rubles gets access to the operator’s license archive. “We are interested in the development of additional services, among which an important place is occupied by services for the sale of content,” says Sergey Alimbekov, Managing Director of Akado-Capital. - We have completed the signing of copyright agreements with all major record companies, including EMI Publishing, Sony ATV and Warner Chappell. And we expect that in the near future we will have the largest music catalog among metropolitan cable operators. ” Further...
Other large operators are concerned about the development of subscribers' access to content. Comstar-Direct is actively developing the joint Stream24 additional services portal, where, among other things, licensed software, music and antivirus software are sold. The project “Music24” is carried out jointly with the company “Soundkey”, which has more than 265 thousand musical compositions. “We plan to hold a variety of activities for users of Stream24,” said Ekaterina Nevskaya, a spokeswoman for Comstar-UTS.
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Meanwhile, experts familiar with the business of acquiring copyright and related rights suggest that “Akado Capital” is trying to bring the business of selling music to break-even. “There are schemes in which the operator pays the right holders, say, $ 1 million for a certain number of tracks to download, and only then, when the operator pays for the rights holders, can he make a profit from the purchased tracks,” explains the specialist who wished to remain unnamed.

Representatives of “Akado-Capital” note that their scheme is different from that described. “We have no right to disclose our scheme, I can only note that we work using other principles of interaction. And the introduction of a new service, of course, is intended to popularize the ability to download music from our portal. When we enter into agreements with the owners of related rights, the number of tracks in our catalog will exceed 1.5 million tracks. I hope that by this time subscribers will get used to the new service and will actively use it, ”says Dmitry Zakharov, head of the Akado-Capital company press service.

Related additions:

Music in WMA format.

Announcement on site Akado.

Source: https://habr.com/ru/post/39552/


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