Advertising, marketing, buddhism and your attitude to life
I really like this piece of text for reflecting what I feel. I learned it by heart and from time to time I repeat it. He does not let fall when things are bad, and inspires when the movement begins:
It is a little bit of a word about it.Impossible is not a fact.It’s an opinion.Impossible is nothing.
But the most amazing thing is that these words are not the crystallized experience of a great personality, but the work of copywriters, part of the Adidas marketing campaign (which, in fact, used images of great personalities; the video with this text is dedicated to Mohammed Ali).