Opinions of content providers diverge: to deal with a VPN or to allow users to receive content?

Providers of media content, television movies and TV shows, turned against VPN users. They believe that people should not consume content that is not intended for the country where they live (or, the country from which they currently go on the Internet). In most cases, providers work only for US residents. Companies object to technologies that allow changing the user's ip - in particular, against the VPN service. In this case, everyone who uses the services of media providers, of course, pays them.

One of the major players in the media market, HBO, displaces its discontent with visitors using a VPN. Catching them behind this occupation, the company sends them emails, threatening to block their account on the server. Moreover, even the residents of Canada, the UK and Australia do not get any mercy.

Other media corporations, SKY, TVNZ, Lightbox and MediaWorks, took a different path and decided to put pressure on VPN providers. Some of the latter have surrendered under pressure from corporations and have disabled their users from accessing sites with media content. Others refused to infringe on the rights of users (among the daredevils - CallPlus and Bypass Network Services). As a result, corporations will sue VPN providers.
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It is strange that media corporations persist in their claims and do not view residents of other countries as a source of profit, as Netflix does . The latter, on the contrary, wants to completely get rid of “VPN-piracy”, and plans to provide its services officially throughout the world. At the end of March they began working in Australia.

Netflix head Reed Hastings believes that the best solution would be to provide services to the company on a global scale - then the need to use VPN will disappear. He considers the problem of piracy, as consisting of two parts. Piracy those who can not get the content, or those who do not want to pay for it. And, although the second group of people remains a difficult problem - everything is very simple with the first group of people.

Ordinary users have already faced this need of corporations to control everything and everyone, and to license the use of content with reference to the regions of the planet. We have already encountered once a regional code of protection on optical disks, and people solved this problem by technical means in the same way, and corporations were angry, without receiving their legal contributions. It is not clear how long the struggle of those who provide services will continue with those who receive these services.