How an Android app developer fights pirates

The fact that many users are not averse to working with the hacked version of paid software, you can not even say - it goes without saying. For different applications, the level of "piracy" is different. The developer of an alternative calendar for Android the other day said that his application is "pirated" by 85% of users. The other day this developer (his name is Jack Underwood) shared on Reddit an interesting way of dealing with pirates.

No, Jack does not sue, does not calculate burglars by IP and does not use voodoo magic to remotely punish pirates. Instead, he uses a more original way. By the way, the application itself is called Today Calendar Pro , and today its rating is 4.5 stars with several thousand appraisers.

The other day, Jack shared his methods of fighting with Reddit . So, he introduces some elements of surprise - pirates receive reminders of events that were not recorded in the calendar by the user. One such event, for example, is to walk along a narrow board (legends say that pirates used this method of punishment for their victims), under which sharks swim.
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Jack himself claims that he is not against the pirates, and he understands their logic perfectly. Some users simply do not want to pay, others believe that the price is too high, and others - they want to use the application a little longer while they are making a purchase decision. The developer understands all this and is not particularly worried. However, it is frustrating that almost 9 out of 10 people working with the paid version use “pirates”.

Jack says he considers $ 6 (that's exactly how much his application costs, the full version) at a reasonable price for those users who work with the application every day. The developer updates the application three times a week, monitors bug reports and generally performs quite a lot of work. Therefore, he does not want to lose 85% of the profits. Well, and since someone does not want to pay, Jack believes that he has the right to joke a little. And the “special events” appearing in the calendar of the “pirate” can act, in any case, there is hope.

“The plan is that people will get tired of the constant offers to join the" party of pirates "or go through the narrow board and start paying," says Underwood.

By the way, the application has a free version with ads, so everything is as usual.