Create your smartphone will be using the editor on the site

Together with Lenovo’s acquisition of Motorola’s mobile division, the Chinese giant got MotoMaker service. Earlier, Lenovo announced plans to establish a company under the leadership of Vice President Chen Xudong, which will be engaged in the sale of smartphones, the design of which will be chosen by the buyer - the new brand is called “Fancy Maker”. And, perhaps, it will be created on the basis of MotoMaker.



The new Lenovo brand will focus on selling customized smartphones, starting with the Chinese market.

Chen Xudong:

As an international corporation, Lenovo likes experienced management, but the new company will be managed more flexibly. The most difficult thing about creating a new brand is developing a supply chain. A new subsidiary will be able to use all Lenovo resources for this.

The most obvious candidate for the "foundation" of the new brand is Motorola's MotoMaker , which allows you to create a smartphone with an original design. The user is offered options for the colors of the front panel, the material and colors of the back cover of the smartphone and the inscription on it, the amount of internal memory and cover.
')