Software failure in price service led to sales of thousands of products in the British Amazon at 1 pence

An unexpected gift was received before Christmas by British Amazon users. Due to the software failure of the third-party service RepricerExpress, the system put out the price of thousands of products of hundreds of sellers for just 1 pence. This service automatically exposes the price of the product, comparing with the price of similar products on other sites. As soon as users of the British Amazon division found out about this, many began to immediately buy dozens and hundreds of products at that price.

While buyers made such purchases, sellers suffered thousands of losses. Many companies that sold their products through Amazon are now going to file for bankruptcy. For example, a toy dealer lost just over 150 thousand dollars in just a couple of hours. In just an hour, the seller purchased more than 1.6 thousand items.
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However, most of these transactions can not be invalidated , and this despite the fact that Amazon employees managed to cancel many "penny" orders. The sales orgy continued for about two hours, until the error was corrected by the RepricerExpress staff.



During this time, another seller who sells baby goods. lost about 20 thousand pounds. In this case, the seller has repeatedly asked to reset the "penny" orders. Amazon has nothing to do with it, so many transactions that have not been canceled have to be carried out, which leads to further losses for sellers.