📜 ⬆️ ⬇️

The history of game consoles in advertising. Part 5

Today you will find a warm tube advertising. This time is much less ancient than in previous releases. Under the cut - a PlayStation 4 ad from Leonard Nimoya, Microsoft trolling and other beautiful XboX One and Wii U ads.

image

Nintendo Wii U


The seventh generation Nintendo Wii console wasn’t a competitor to the PS3 and Xbox 360. It targets a wide audience, including home-grown athletes, yogis and retirees. Nintendo realized this mistake in the approach to the target audience and decided to attract a more serious gaming audience to the Wii U. Nintendo retained the reverse support of Wii controllers and toys.

Nintendo Wii U in 2012 opened the era of the eighth generation of consoles. One of the key features of the console was the gamepad with a 6.2-inch touchscreen display, which allowed displaying some functions and controls in games on a separate screen. In some games, the gamepad allows you to partially replace the TV.
')
image

The list of the most popular games for the Nintendo Wii U as of June 2015 :


Mario Kart 8





image

Assasin's creed

image

image

The first official advertising Wii U, 2012.



November 2012 - launch of the gaming console.



Advertising for the Australian market, November 2012.



Adventure movie - November 2014. Wii U unites the family and allows you to mock his father.



In the fight for the market, the Wii U loses to its rivals, the PlayStation 4 and Xbox One. In the second quarter of 2015, Nintendo shipped four hundred seventy thousand consoles, Microsoft - about a million, and Sony - three million.

Sony PlayStation 4


In February 2013, Sony at PlayStation Meeting announced a new console - PS4. The console itself was not shown, limiting itself only to the presentation of the DualShock 4 joystick. Sales of the console in the USA, Russia and Europe began in November of the same year. On July 30, 2015, Sony sold 25.3 million consoles.

image

image

Advertise a bunch of PS Vita and PlayStation 4 with sexual overtones. “I bet you already did this today. Are you afraid of doing this too often? In the bed under the sheets? Or do you prefer in the kitchen or toilet? Or in the garden? You have nothing more to be ashamed of. Everybody does it. "



Advertisement from the past - Leonard Nimoy in the video for the PlayStation 4.



When launching sales in November 2013, 25 games were available to buyers:


"Greatness is waiting!"





"Perfect day". A little musical.



"For players since 1995."



"Welcome to the gaming future!"



“Xbox, go home!” - says the PlayStation 4 to one of its competitors from Microsoft, the third “whale” among the eighth generation of consoles.

image

image

Sony troll Microsoft on the Xbox game transfer mode.



Microsoft Xbox One


Xbox One was the third in a row console of the eighth generation, its sales started in November 2013. Worked on the Microsoft console since 2008. The company has sold more than twelve million consoles worldwide.



image

The Xbox 720 ad was in the movie "Living Steel".

image

Top Selling Xbox One Games:


The first Xbox One TV commercial.



Aaron Paul advertises the console and the game Titanfall.



"Invitation".





Trailer with the best games for Xbox One.



Share your comments in comments: which games and consoles do you prefer?

Source: https://habr.com/ru/post/363843/


All Articles