Social network as a tool for the transformation of man and society (light edition)
The article proposes a direction for the further development of social networks that would contribute to the development of a person, the solution of his pressing problems and the improvement of society as a whole.
I believe that one of the most important functions of a social network should be to help a person find another person who is close in spirit , views , interests and activities . Is it implemented in existing social networks? Currently, there are special fields in the user profile, where he indicates his interests , by which he can then find other users with the same interests. However, as follows from the attitude of users to this possibility (everything is entered into the field that only pleases), searching through these fields is ineffective. Another more detailed approach, implemented on various dating sites, does not save the situation. Rather, on the contrary, over the past years of the development of dating services on the Internet, society has developed an understanding that such an acquaintance has more disadvantages than advantages: in fact, a person often turns out to be different from what he describes himself in the network.
The next opportunity to search in social networks is realized through the creation of interest groups. But their diversity, even within the framework of one interest and the absence of any systematization of them, makes the search for the group really necessary for the user difficult and discouraging - after a couple of unsuccessful attempts, the user abandons the further search. From the point of view of time and effort, communication in such groups is also doubtful: it is possible to sit in them for months, but not to establish useful contacts and not advance one iota in solving a vital issue.
Note that we were talking only about the interests of the person. And if his views can manifest themselves through his interests and, thus, indirectly taken into account in social networks, then it is difficult to speak about finding a person who is close in spirit . Although this search is the most fundamental in the hierarchy of searches, but it is precisely this that turns out to be unrealized.
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What does "congenial" mean? It means supporting the same dreams, ideals, values, lifestyle, etc. People may have different views on life based on their cultures, different interests and activities , due to acquired knowledge, social environment, life circumstances and the surrounding nature, but at the same time they are united in their values , expressed, for example, in the desire to live honestly and fair. There is no such function, which would unite people at the level of their aspirations , dreams and desires , in modern social networks.
It seems that there are two ways to realize the unification of users, which would contribute to their mutual development. Pursuing one goal, they also have fundamentally different approaches. The approach of the first method is based on the integration of users within the existing processes in society, the second - the association of users to create new processes (project activities). For simplicity, the first approach can be called the exchange of experience and knowledge between users and, thus, it performs a conservative role in society. The second approach aims to create a new one and implements an innovative role. Everything is the same as in nature: female and male components, respectively. Consider each of the approaches separately, in order to understand what the social network must have in order to implement them.
The main task of the first method is to help the user or group of users to acquire the knowledge, skills or experience necessary for them that will help them to solve their tasks. It is proposed to carry out its decision through the organization of educational processes for interested users. The social network acts here as a platform on which participants, expressing their interests, find each other, organize joint events (lectures, master classes, familiarization meetings), share the results achieved, etc. In the existing social networks, this task is indirectly solved through the communication of users in groups, but, as will be clear from the foregoing, such a solution for this task is unsatisfactory.
One could argue that there are public institutions designed to help a person in solving various problems. However, firstly, their assistance is always limited both in appearance and in scope. Secondly, due to their historical development, they, as a rule, regulate various kinds of relationships between people, and do not work with a specific person. And even the education system, which works one-on-one with a student, teaches it for the state, and not for the student himself. In other words, an educated citizen is needed first of all by the state and only then by the citizen himself. And, thirdly, it is impossible for state structures to cover all human needs. Otherwise, it would mean the absence of a private life as such and would develop in the person luster and shifting the responsibility to others.
For successful development of a person and society, it is important that a person be able to independently search for and find solutions to emerging problems. This means having an unformatted, creative mindset. In fact, it is this idea that must lie in the foundation of any educational system. But, unfortunately, if we talk about the educational system of Russia, then the trends of its development cause serious concerns for the future of the country. If we compare it with the education system of the Soviet Union, then in the latter it was an integral part of the socio-economic development of society. A variety of clubs, clubs and sections during school allowed the younger generation to better navigate the choice of their future profession. Planned economy allowed to manage the requirements for the quantity and quality of specialists produced by universities and specialized institutes. After graduating from a university or college, the state arranged for a young specialist to work, which ultimately helped a person in some way to find his place in life. In modern Russia, the education system has become a body that provides some educational services, which, by the way, is natural in the absence of a coherent development goal of the state, and, accordingly, a lack of understanding and understanding of which country needs specialists, what quality, but more importantly, what should be the man himself. If in the Soviet Union, the education received was adequate to future work and was determined by its laboriousness, now the presence of higher education is required everywhere, regardless of the complexity of work, i.e. became a bureaucratic formality. Moreover, the education received is often in no way connected with the future work of a graduate. Leaving beyond the scope of further comparison of the two educational systems, we note their common shortcoming: the educational process is considered complete after the end of the educational institution, since then, as expected, there is professional growth.
However, a person constantly faces various tasks or problems for which he may not have the necessary knowledge and skills. Of course, he can contact the relevant organizations. But what to do in the situation of a lack of sufficient resources, but at the same time there is an opportunity and a desire to acquire the skill, to learn so that you can solve the problem yourself? Or, for example, what to do in a situation when there is a change of technology and some personnel have to be reduced? Someone can be retrained, but what to do dismissed? Probably, some of them will be able to find work, where they are still using the old technology, but replacing it is a matter of time. It turns out that retired employees must be trained in another specialty. All this constitutes the problem of the lack of an effective education system that allows a person to acquire additional specialties or skills and helps to adapt to new living conditions. Therefore, the main idea of ​​the first approach is to ensure that a person has a constant opportunity for continuous education (including self-education) at any age. And the social network here can help the user in finding and organizing the learning process, provide the necessary contacts, and provide the necessary services for this.
To solve the above tasks in a social network, you must create a system that can be called " Education ". It would allow the user-teacher to tell and show other users what he can teach them, and organize the learning process. From the part of the user-student - to help in finding interesting lessons for him. Having entered the “ Education ” section on your page, the user, as a student, could find courses, seminars, lectures, trainings, etc., that other users spend as teachers. Note that this is not about ordinary events for which existing social networks already have functionality (through the organization of events), but about events where the educational process is expected: the student user completed the task that was evaluated by the teacher user . What a student -student will learn, how his success will be assessed, what conditions and training schedule are all described on the teacher-user page that corresponds to the learning event. On the same page there can be a list of users with their achieved results , who have already been trained. The student-student can control his learning process through the appropriate section on his page, where he sees which courses or seminars he has already passed, which ones he participates in now, and which ones he may be interested in in the future (which the social network prompts him). All the achievements that the user will acquire during the training will be accumulated using the “ Results ” system (more about it below) and in the future can serve as practically ready material for the compilation of the summary.
The same applies to employing organizations that could, through this system, tell users about their achievements, opportunities and prospects for working in their companies. For example, a production company describes its personnel needs (in fact, by publishing vacancies), clearly describing what experience the applicant will acquire, what to learn, what tasks and prospects await him. Through a social network, a company can organize familiarization meetings, presentations, sightseeing tours, conduct internship programs, and master classes. Such close contact of companies with interested users would contribute to both parties more mutual understanding and more effective job search - for users, and the search for valuable employees - for companies.
From this point of view, it is not surprising when such projects as “ Lift to the Future ” 1 appear, where potentially the future employee is taken from the school bench. But if such companies can afford such projects, then what about small organizations? It is here that the role of the social network, as a platform for contacts of young people (and not only) with the real sector of the economy, as well as with various public organizations and movements, would be invaluable. On the one hand, there are people (or companies) who would like to share their knowledge (respectively, find an effective employee), on the other hand, tens of thousands of undecided young men and women who spend time on social networks all day long. Undoubtedly, among them there are those who are ready to try themselves in various fields, to learn and learn from experience and knowledge. Therefore, it is extremely important to create conditions where both parties concerned could find each other. This task and assumes a new system " Education ".
1 “Elevator to the Future”, AFK “Sistema”, lifttothefuture.ru is a platform with elements of a social network and the institute of curatorial, helping young people to determine the direction of their education and promote their future career.
Now imagine a situation where a user (or user group) has a desire to create something new, but he did not find the right organization, interest group or person on the social network. Or a situation when it is necessary to find partners to work out the idea and its possible realization, or to find like-minded people to make the dream come true . In such cases, the social network could help users to express their dreams , desires , aspirations and ideas to them . It would help to find like-minded people , provide a platform for joint discussion of ways to implement their ideas , provide them with information and service support in subsequent project activities, help preserve and enhance their accumulated experience and knowledge , as well as support successful projects. All of the above are the main objectives of the second method of bringing people together. For clarity, let's try to imagine what the corresponding functionality of a social network could look like.
The user manages his aspirations and dreams through the " Dreams " section. It lists his dreams in which it is composed. Next to each dream, there are a number of like-minded users, discussion groups and active projects (more on this later). Also in this section are invitations to join other dreams . It is possible to find a dream that, perhaps, someone from the users have already voiced (created in the social network). When searching, the social network automatically gives hints with close wordings, allowing the user to better navigate the information space of the dreams of social network users. If there is no suitable dream yet, then the user creates a new one. At the same time, the dream is not tied directly to the user who created it and therefore is a free object of the information system. Users who support it, can join, becoming like-minded people .
Dreams can be very different. For example, the user has a dream to build comfortable, high-quality and low-cost individual houses, to develop the construction of low-rise settlements. Or, for example, there is only the idea to develop an environmentally friendly and economical transport to replace the existing one. It is better when the dream will be formulated simply as a generalizing image, as an idea. For example, the same construction of individual houses is not an end in itself, but is part of a certain larger scale image. For example, " Happy residents ." And the desire to create a new type of transport is part of the “ Clean City ” image. At the same time, other dreams, such as Healthy People and Safe Food , could be subordinated to the image Happy People . Similarly, a social network would form a single image of society, which would show what it lives and what it seeks, and would also symbolize the value basis on which it stands. Each part of such a single image will represent one of the aspects of society. One aspect of Man.
The combination of users at the level of their dreams and aspirations in itself already gives a positive organizing effect and what is called “the feeling of the elbow”. The user sees and understands that he has like-minded people who support his dreams. This gives a natural reason for organizing group discussions or meetings, networking, coordination of common events. A social network through the “ Dreams ” system will help the user to find like-minded people in his city, to see what the city dreams of, what to strive for, what activities in it are being carried out or planned as part of the realization of a dream . At the same time, the pages of companies, through communication with common dreams and aspirations of society, would reflect their missions, which would allow them to better position themselves in the single information space of the social network, and users to navigate faster.
In the space of a dream , her associates will have her various ideas and understandings and, accordingly, different ideas and views on her realization. All such presentations are voiced and disclosed by users on the dream forum. For some, the fulfillment of the dream " Happy people " means the construction of high-quality and affordable housing, for others - the arrangement of recreation parks, for the next - changing the form of teaching in schools, etc. For some, the dream “ Healthy Children ” means, first of all, arranging children's playgrounds, for others, having enough places in kindergartens, for the third, providing all necessary children's homes, etc.Therefore, in an obvious way, many like-minded people will come up with a lot of proposals for its realization in reality, which will lead to the creation of various groups in the social network subordinate to the dream - the process of aspecting the dream will begin . In these groups, it will be discussed in detail how to implement a specific aspect of the dream . At this stage, again, various options for its implementation are possible, and it is here that it will be determined: who of the users knows, is able, has experience, can help and is ready to provide, what management, material, financial and other resources will be needed, etc. In fact, this will be the way to work out the future.project , which will result in a clear understanding of further actions and their organization. Creating a project in a social network will mean the presence of a clear organizational structure, the distribution of roles, responsibilities and responsibilities. And, again, theremay be several projects subordinate to one aspiration . For example, projects broken by territory.
The project management and control of their participation in them the user carries out through the section " Projects ". It will display a list of projects.user with a brief description of the current status of each of them, as well as invitations to other projects are displayed. On the same page, the user can create his project , automatically becoming its leader . As a manager, he ties the project to the appropriate dream group , where the discussion took place and the decision was made to create it, assigns and assigns roles, invites users to them, determines the project’s goal, stages of its implementation, and controls its implementation. The user-participant of the project through his page manages the progress of his work area (tasks, schedule, subordinates, etc.). All users involved in the project are colleagues .
Probably, in the course of the project it will be necessary to attract additional resources or find the missing specialists. In this case, the project manager can issue a corresponding application, which will be visible, firstly, to all related project groups, subordinate to the group , secondly, to all like-minded people in the group who do not participate in the projects, and, thirdly, to all like-minded people. to which the group is attached . Also, using the capabilities of a social network, it will be possible to carry out a targeted distribution of such applications to users who have the necessary competencies, or make them open to the outside world.
Project work is far from easy work. Moreover, in Russia there is no culture of mass collaboration (because people are used to relying either on themselves and their close circle, or on the state). Therefore, at first, most of the projects will be completed without reaching the goal. But as project activities develop, the share of successful projects will steadily increase. To evaluate the experience gained in the “ Projects ” system at the closing of any project, the manager will describe the reason for the closure and publish material on the result achievedwhich could be, for example, a technology, product or service. The general result is not only the above, but also the knowledge and skills acquired by the project participants. On completion of successful projects, the social network will be obliged to inform all like-minded people on the relevant pages of groups and dreams .
Information management about the gained experience , acquired knowledge and skills that a user has mastered, having completed training in the “ Education ” system or taking part in projects , is implemented by the user through the “ Results ” system. On completiontraining or project in the " Results "sectionon the user's page will be accumulated his achievements: completed courses, seminars, lectures, projects, etc. A social network based on the data it contains will help the user to format it in the form of reference information, which he can then use to compose a resume or portfolio. From here, the user controls the availability of this information.
Another possibility provided to the user in this section is the subsequent promotion (implementation) and improvement of the achieved result.. In the case of, for example, a product, a social network would help organize its advertising. It seems that it will be particularly effective when the goods were received during the implementation of the project , because there is a clear target audience - like - minded people , and their high confidence in the result, since its history of achievement was covered in detail in the network, starting with a discussion of the idea and its implementation in the project . Such advertising would contribute to a more successful sale of goods, as well as the effective attraction of new users to the social network. User-seller could carry out advertising and implementation of their achievements, as well as organize feedback with customers.
Thus, through the system " Results»The social network will help users to maintain the achieved experience and acquired knowledge , as well as to promote the results obtained by them in successful projects . As a result, each result will be associated with its educational event or project , the project - with its dream-aspiration . Educational activities at the request of the user-teacher, too, can be tied to any dream . As a result, such a relationship will form a single and visual information structure of the life of society.
Abstracting and imagine a situation in which a typical graduate class student or ordinary young man finds himself. He dimly represents or does not know at all what his interests are, and to the question - what is his soul most of all about? - he can not give a definite answer. But getting into a social network with the systems described above, he sees, firstly, the global context of society - what it lives by (thanks to the “ Education ” system), secondly, he sees different dreams , ideas and projects , both new and and implemented (thanks to the systems " Dreams " and " Projects "), sees the achieved results (the system " Results"). Depending on his preferences, he may join the discussion of the dream he likes or join the specific discussion on its implementation in the group , or perhaps immediately take part in a project . Getting acquainted with dreams , he will be aware of the level of his knowledge in relation to the problem, which will help him to plan his actions in the future: take special courses or trainings, or perhaps decide on admission to the university for the required profile, etc. Moreover, he would be able to get the necessary training or gain experience with the help of a social network. Moreover, any participation in training or projectsautomatically reflected on his personal page.
Thus, to solve the problems described above, there must be four global systems in the social network. The first is education management , the second is dream management , the third is project management, and the fourth is result management . Accordingly, on the user's page will be the corresponding section, where there will be information about the educational activities and projects in which it participates, its dreams , as well as on the progress their results . Summing up, we briefly describe the purpose of each system.
Education Management System . Purpose: to promote the comprehensive development of the user through knowledge and co-creation with other users. The system allows the user to organize their educational processes, in which he can be both in the role of a student and in the role of a teacher . In the role of a student, he is trained by another user, and in the role of a teacher — he trains other users. As a user, there can be both a person and an organization. This system is key in the social network, since it functionally integrates the social network with the real society, and structurally penetrates into the other three of its systems. The system can operate independently of the rest.
Dream management system. Purpose: to help the user in the search, formulation and realization of their dreams, study of various aspects of the dream by creating initiative groups, where it is discussed between like-minded people . The main results of such discussions are a clear understanding of the essence of the dream of all like-minded people and the formation of initiative groups (the most interested user groups) who are ready to take on the realization of one or another aspect of the dream. The end result of the work of the initiative groups is a documented plan specifying the stages of the realization of the dream. In the ideal case, such a plan should be a pre-project documentation that can later be used to create a project by other interested groups of like-minded people.. This approach ensures the preservation of the accumulated material and the exchange between interested users.
Project Management System . Purpose: to help users in project management. This system is a tool that allows like-minded people.: create projects based on a prepared plan (forming an organizational structure, determining material and financial support, assigning responsibilities and responsibilities, adapting documents to existing conditions), manage projects (preparation: planning stages, defining deadlines and criteria for evaluating their implementation, assigning performers and execution: the rapid exchange of information between the participants, monitoring the implementation of the tasks of each participant and the project as a whole), complete projects ( and implementation of the project: successes and failures, tips and suggestions to other groups that are interested in implementing similar projects).
Currently, there are a lot of software products offering various possibilities in the field of project management 2. Therefore, it seems reasonable not to reinvent the wheel, but to adapt the most suitable ready-made solution to the social network. The system also needs to include two subsystems, due to its use in the social network: crowdfunding (co-financing) and crowdsourcing (shared resources). The first subsystem should provide an opportunity for the project manager to attract monetary and material resources of social network users, keep their records, provide transparent management and control of expenses. The second is to attract specialists who have the necessary specialization, education, work experience and skills.
2 For example, boomstarter.ru , bootb.com , kickstarter.com , symbid.com ,advanta-group.ru
result management system . Purpose: preservation of acquired knowledge and experience by users, assistance in publishing and promoting their results. The result here is understood in a broad sense. This knowledge and material products obtained in the course of the educational process. The achieved goal of the project, which can be expressed in the development of a new technology, or in the organization of a new production, or in improving the efficiency, efficiency and environmental friendliness of existing technologies, as well as the acquisition of practical knowledge and skills by each project participant.
Why does all this work?
Because man, by virtue of his nature, strives for the best. The proposed innovations in the social network will enable him to quickly and effectively find people close in spirit, views and interests that are worth a lot. Be trained by participating in interesting and useful activities, find answers to your questions and train other users. Dream together with other users, set common goals and objectives, create and implement projects, achieve common and at the same time personal success. In fact (and not in empty conversations on the net), you will know what the user himself is capable of, what abilities and talents there are, as well as what his like-minded people and colleagues have, which will allow him to better understand and appreciate the people around him. And at the same time enjoy the pleasure and satisfaction of the effort.All this sets a certain basis for the personal growth of the user and his future success.
The personal direct contact of participants in such an environment creates the conditions for productive and full-fledged acquaintances as opposed to today's “nodding” acquaintance. Education, teamwork of people of different ages will contribute to intergenerational dialogue, their mutual understanding, strengthening of culture and harmonious development of society.
Participation in educational processes and projects will allow the user to get the most diverse experience and acquire various skills, developing a careful attitude to work. At the same time, the use of personal time by the user will be as efficient as possible (which is especially important for young people), since participation in interesting projects in itself creates conditions when the desire to waste time on games and empty pastime disappears.
Awareness of the user that he is not alone, that there are people who are ready to help him in finding answers to questions and realizing his aspirations, will further stimulate him to further comprehensive training and creative work. On the other hand, users who provide training and share their experience get satisfaction from the realization that their work is not in vain, but accepted by worthy students, supporting their views and aspirations. All this will fill life with meaning and will give a feeling of confidence in the future.
Celebration of successful completion of training or a project, implementation of the achieved result and replication of successful projects will give the user an important inner feeling of confidence in himself, in his abilities and in the ability to change himself and with him to change the world around him. Awareness of this feeling in the group of users will produce the effect of “self-induction,” which will even more unite the well-organized project participants and charge them with faith in the success of participants in related projects who are striving for one dream. Users will share real success, not virtual success. All this will give invaluable feelings of universal support and help build a creative outlook on life.
Understanding the benefits of the introduction of various elements of social networks, now forces large companies to develop their own closed social networks. In other words, more and more companies are building their social worlds in the common information space. Open mass social networks are located in this space separately from companies' social networks, but the interaction between them will only increase in the near future (for example, search for employees, search for work, holding various events).
A new social network is a public system of social development and design, in which not only each user can take part, but also each object of the information space (closed social network, company, government agency, etc.). It is designed to connect all the objects in the information space with each other, setting the relationship between them and offering them universal tools of teamwork, which results in a unified structure of goals, aspirations and missions.
The main goal of the proposed innovations in the social network is to help people in knowing themselves. Other goals are to help search for people close in spirit and opinion and perform a unifying role in the system. As a result of the realization of these goals, the atmosphere of relations in society and the normalization of living conditions will be improved. Better mutual understanding in society, people's awareness of common goals and joint work on them will inevitably reduce the number of various stresses, fears and experiences, having a positive effect on the general health of society. Restoration of a creative atmosphere will stop the loss of human time and energy, which will allow redirecting them to harmonious development and creativity. Inevitably, such an environment will contribute to the education of children with an expanded and harmonious perception of the surrounding world.This, in turn, will open up new technologies that will change the life of society in the direction of harmonious coexistence of man with nature and nature with man. Gradually changing environment will lead to a change in human consciousness, which will inevitably affect all spheres of human activity.
Social network - a tool for the development of man and society
I believe that one of the most important functions of a social network should be to help a person find another person who is close in spirit , views , interests and activities . Is it implemented in existing social networks? Currently, there are special fields in the user profile, where he indicates his interests , by which he can then find other users with the same interests. However, as follows from the attitude of users to this possibility (everything is entered into the field that only pleases), searching through these fields is ineffective. Another more detailed approach, implemented on various dating sites, does not save the situation. Rather, on the contrary, over the past years of the development of dating services on the Internet, society has developed an understanding that such an acquaintance has more disadvantages than advantages: in fact, a person often turns out to be different from what he describes himself in the network.
The next opportunity to search in social networks is realized through the creation of interest groups. But their diversity, even within the framework of one interest and the absence of any systematization of them, makes the search for the group really necessary for the user difficult and discouraging - after a couple of unsuccessful attempts, the user abandons the further search. From the point of view of time and effort, communication in such groups is also doubtful: it is possible to sit in them for months, but not to establish useful contacts and not advance one iota in solving a vital issue.
Note that we were talking only about the interests of the person. And if his views can manifest themselves through his interests and, thus, indirectly taken into account in social networks, then it is difficult to speak about finding a person who is close in spirit . Although this search is the most fundamental in the hierarchy of searches, but it is precisely this that turns out to be unrealized.
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What does "congenial" mean? It means supporting the same dreams, ideals, values, lifestyle, etc. People may have different views on life based on their cultures, different interests and activities , due to acquired knowledge, social environment, life circumstances and the surrounding nature, but at the same time they are united in their values , expressed, for example, in the desire to live honestly and fair. There is no such function, which would unite people at the level of their aspirations , dreams and desires , in modern social networks.
It seems that there are two ways to realize the unification of users, which would contribute to their mutual development. Pursuing one goal, they also have fundamentally different approaches. The approach of the first method is based on the integration of users within the existing processes in society, the second - the association of users to create new processes (project activities). For simplicity, the first approach can be called the exchange of experience and knowledge between users and, thus, it performs a conservative role in society. The second approach aims to create a new one and implements an innovative role. Everything is the same as in nature: female and male components, respectively. Consider each of the approaches separately, in order to understand what the social network must have in order to implement them.
The main task of the first method is to help the user or group of users to acquire the knowledge, skills or experience necessary for them that will help them to solve their tasks. It is proposed to carry out its decision through the organization of educational processes for interested users. The social network acts here as a platform on which participants, expressing their interests, find each other, organize joint events (lectures, master classes, familiarization meetings), share the results achieved, etc. In the existing social networks, this task is indirectly solved through the communication of users in groups, but, as will be clear from the foregoing, such a solution for this task is unsatisfactory.
One could argue that there are public institutions designed to help a person in solving various problems. However, firstly, their assistance is always limited both in appearance and in scope. Secondly, due to their historical development, they, as a rule, regulate various kinds of relationships between people, and do not work with a specific person. And even the education system, which works one-on-one with a student, teaches it for the state, and not for the student himself. In other words, an educated citizen is needed first of all by the state and only then by the citizen himself. And, thirdly, it is impossible for state structures to cover all human needs. Otherwise, it would mean the absence of a private life as such and would develop in the person luster and shifting the responsibility to others.
For successful development of a person and society, it is important that a person be able to independently search for and find solutions to emerging problems. This means having an unformatted, creative mindset. In fact, it is this idea that must lie in the foundation of any educational system. But, unfortunately, if we talk about the educational system of Russia, then the trends of its development cause serious concerns for the future of the country. If we compare it with the education system of the Soviet Union, then in the latter it was an integral part of the socio-economic development of society. A variety of clubs, clubs and sections during school allowed the younger generation to better navigate the choice of their future profession. Planned economy allowed to manage the requirements for the quantity and quality of specialists produced by universities and specialized institutes. After graduating from a university or college, the state arranged for a young specialist to work, which ultimately helped a person in some way to find his place in life. In modern Russia, the education system has become a body that provides some educational services, which, by the way, is natural in the absence of a coherent development goal of the state, and, accordingly, a lack of understanding and understanding of which country needs specialists, what quality, but more importantly, what should be the man himself. If in the Soviet Union, the education received was adequate to future work and was determined by its laboriousness, now the presence of higher education is required everywhere, regardless of the complexity of work, i.e. became a bureaucratic formality. Moreover, the education received is often in no way connected with the future work of a graduate. Leaving beyond the scope of further comparison of the two educational systems, we note their common shortcoming: the educational process is considered complete after the end of the educational institution, since then, as expected, there is professional growth.
However, a person constantly faces various tasks or problems for which he may not have the necessary knowledge and skills. Of course, he can contact the relevant organizations. But what to do in the situation of a lack of sufficient resources, but at the same time there is an opportunity and a desire to acquire the skill, to learn so that you can solve the problem yourself? Or, for example, what to do in a situation when there is a change of technology and some personnel have to be reduced? Someone can be retrained, but what to do dismissed? Probably, some of them will be able to find work, where they are still using the old technology, but replacing it is a matter of time. It turns out that retired employees must be trained in another specialty. All this constitutes the problem of the lack of an effective education system that allows a person to acquire additional specialties or skills and helps to adapt to new living conditions. Therefore, the main idea of ​​the first approach is to ensure that a person has a constant opportunity for continuous education (including self-education) at any age. And the social network here can help the user in finding and organizing the learning process, provide the necessary contacts, and provide the necessary services for this.
To solve the above tasks in a social network, you must create a system that can be called " Education ". It would allow the user-teacher to tell and show other users what he can teach them, and organize the learning process. From the part of the user-student - to help in finding interesting lessons for him. Having entered the “ Education ” section on your page, the user, as a student, could find courses, seminars, lectures, trainings, etc., that other users spend as teachers. Note that this is not about ordinary events for which existing social networks already have functionality (through the organization of events), but about events where the educational process is expected: the student user completed the task that was evaluated by the teacher user . What a student -student will learn, how his success will be assessed, what conditions and training schedule are all described on the teacher-user page that corresponds to the learning event. On the same page there can be a list of users with their achieved results , who have already been trained. The student-student can control his learning process through the appropriate section on his page, where he sees which courses or seminars he has already passed, which ones he participates in now, and which ones he may be interested in in the future (which the social network prompts him). All the achievements that the user will acquire during the training will be accumulated using the “ Results ” system (more about it below) and in the future can serve as practically ready material for the compilation of the summary.
The same applies to employing organizations that could, through this system, tell users about their achievements, opportunities and prospects for working in their companies. For example, a production company describes its personnel needs (in fact, by publishing vacancies), clearly describing what experience the applicant will acquire, what to learn, what tasks and prospects await him. Through a social network, a company can organize familiarization meetings, presentations, sightseeing tours, conduct internship programs, and master classes. Such close contact of companies with interested users would contribute to both parties more mutual understanding and more effective job search - for users, and the search for valuable employees - for companies.
From this point of view, it is not surprising when such projects as “ Lift to the Future ” 1 appear, where potentially the future employee is taken from the school bench. But if such companies can afford such projects, then what about small organizations? It is here that the role of the social network, as a platform for contacts of young people (and not only) with the real sector of the economy, as well as with various public organizations and movements, would be invaluable. On the one hand, there are people (or companies) who would like to share their knowledge (respectively, find an effective employee), on the other hand, tens of thousands of undecided young men and women who spend time on social networks all day long. Undoubtedly, among them there are those who are ready to try themselves in various fields, to learn and learn from experience and knowledge. Therefore, it is extremely important to create conditions where both parties concerned could find each other. This task and assumes a new system " Education ".
1 “Elevator to the Future”, AFK “Sistema”, lifttothefuture.ru is a platform with elements of a social network and the institute of curatorial, helping young people to determine the direction of their education and promote their future career.
Now imagine a situation where a user (or user group) has a desire to create something new, but he did not find the right organization, interest group or person on the social network. Or a situation when it is necessary to find partners to work out the idea and its possible realization, or to find like-minded people to make the dream come true . In such cases, the social network could help users to express their dreams , desires , aspirations and ideas to them . It would help to find like-minded people , provide a platform for joint discussion of ways to implement their ideas , provide them with information and service support in subsequent project activities, help preserve and enhance their accumulated experience and knowledge , as well as support successful projects. All of the above are the main objectives of the second method of bringing people together. For clarity, let's try to imagine what the corresponding functionality of a social network could look like.
The user manages his aspirations and dreams through the " Dreams " section. It lists his dreams in which it is composed. Next to each dream, there are a number of like-minded users, discussion groups and active projects (more on this later). Also in this section are invitations to join other dreams . It is possible to find a dream that, perhaps, someone from the users have already voiced (created in the social network). When searching, the social network automatically gives hints with close wordings, allowing the user to better navigate the information space of the dreams of social network users. If there is no suitable dream yet, then the user creates a new one. At the same time, the dream is not tied directly to the user who created it and therefore is a free object of the information system. Users who support it, can join, becoming like-minded people .
Dreams can be very different. For example, the user has a dream to build comfortable, high-quality and low-cost individual houses, to develop the construction of low-rise settlements. Or, for example, there is only the idea to develop an environmentally friendly and economical transport to replace the existing one. It is better when the dream will be formulated simply as a generalizing image, as an idea. For example, the same construction of individual houses is not an end in itself, but is part of a certain larger scale image. For example, " Happy residents ." And the desire to create a new type of transport is part of the “ Clean City ” image. At the same time, other dreams, such as Healthy People and Safe Food , could be subordinated to the image Happy People . Similarly, a social network would form a single image of society, which would show what it lives and what it seeks, and would also symbolize the value basis on which it stands. Each part of such a single image will represent one of the aspects of society. One aspect of Man.
The combination of users at the level of their dreams and aspirations in itself already gives a positive organizing effect and what is called “the feeling of the elbow”. The user sees and understands that he has like-minded people who support his dreams. This gives a natural reason for organizing group discussions or meetings, networking, coordination of common events. A social network through the “ Dreams ” system will help the user to find like-minded people in his city, to see what the city dreams of, what to strive for, what activities in it are being carried out or planned as part of the realization of a dream . At the same time, the pages of companies, through communication with common dreams and aspirations of society, would reflect their missions, which would allow them to better position themselves in the single information space of the social network, and users to navigate faster.
In the space of a dream , her associates will have her various ideas and understandings and, accordingly, different ideas and views on her realization. All such presentations are voiced and disclosed by users on the dream forum. For some, the fulfillment of the dream " Happy people " means the construction of high-quality and affordable housing, for others - the arrangement of recreation parks, for the next - changing the form of teaching in schools, etc. For some, the dream “ Healthy Children ” means, first of all, arranging children's playgrounds, for others, having enough places in kindergartens, for the third, providing all necessary children's homes, etc.Therefore, in an obvious way, many like-minded people will come up with a lot of proposals for its realization in reality, which will lead to the creation of various groups in the social network subordinate to the dream - the process of aspecting the dream will begin . In these groups, it will be discussed in detail how to implement a specific aspect of the dream . At this stage, again, various options for its implementation are possible, and it is here that it will be determined: who of the users knows, is able, has experience, can help and is ready to provide, what management, material, financial and other resources will be needed, etc. In fact, this will be the way to work out the future.project , which will result in a clear understanding of further actions and their organization. Creating a project in a social network will mean the presence of a clear organizational structure, the distribution of roles, responsibilities and responsibilities. And, again, theremay be several projects subordinate to one aspiration . For example, projects broken by territory.
The project management and control of their participation in them the user carries out through the section " Projects ". It will display a list of projects.user with a brief description of the current status of each of them, as well as invitations to other projects are displayed. On the same page, the user can create his project , automatically becoming its leader . As a manager, he ties the project to the appropriate dream group , where the discussion took place and the decision was made to create it, assigns and assigns roles, invites users to them, determines the project’s goal, stages of its implementation, and controls its implementation. The user-participant of the project through his page manages the progress of his work area (tasks, schedule, subordinates, etc.). All users involved in the project are colleagues .
Probably, in the course of the project it will be necessary to attract additional resources or find the missing specialists. In this case, the project manager can issue a corresponding application, which will be visible, firstly, to all related project groups, subordinate to the group , secondly, to all like-minded people in the group who do not participate in the projects, and, thirdly, to all like-minded people. to which the group is attached . Also, using the capabilities of a social network, it will be possible to carry out a targeted distribution of such applications to users who have the necessary competencies, or make them open to the outside world.
Project work is far from easy work. Moreover, in Russia there is no culture of mass collaboration (because people are used to relying either on themselves and their close circle, or on the state). Therefore, at first, most of the projects will be completed without reaching the goal. But as project activities develop, the share of successful projects will steadily increase. To evaluate the experience gained in the “ Projects ” system at the closing of any project, the manager will describe the reason for the closure and publish material on the result achievedwhich could be, for example, a technology, product or service. The general result is not only the above, but also the knowledge and skills acquired by the project participants. On completion of successful projects, the social network will be obliged to inform all like-minded people on the relevant pages of groups and dreams .
Information management about the gained experience , acquired knowledge and skills that a user has mastered, having completed training in the “ Education ” system or taking part in projects , is implemented by the user through the “ Results ” system. On completiontraining or project in the " Results "sectionon the user's page will be accumulated his achievements: completed courses, seminars, lectures, projects, etc. A social network based on the data it contains will help the user to format it in the form of reference information, which he can then use to compose a resume or portfolio. From here, the user controls the availability of this information.
Another possibility provided to the user in this section is the subsequent promotion (implementation) and improvement of the achieved result.. In the case of, for example, a product, a social network would help organize its advertising. It seems that it will be particularly effective when the goods were received during the implementation of the project , because there is a clear target audience - like - minded people , and their high confidence in the result, since its history of achievement was covered in detail in the network, starting with a discussion of the idea and its implementation in the project . Such advertising would contribute to a more successful sale of goods, as well as the effective attraction of new users to the social network. User-seller could carry out advertising and implementation of their achievements, as well as organize feedback with customers.
Thus, through the system " Results»The social network will help users to maintain the achieved experience and acquired knowledge , as well as to promote the results obtained by them in successful projects . As a result, each result will be associated with its educational event or project , the project - with its dream-aspiration . Educational activities at the request of the user-teacher, too, can be tied to any dream . As a result, such a relationship will form a single and visual information structure of the life of society.
Abstracting and imagine a situation in which a typical graduate class student or ordinary young man finds himself. He dimly represents or does not know at all what his interests are, and to the question - what is his soul most of all about? - he can not give a definite answer. But getting into a social network with the systems described above, he sees, firstly, the global context of society - what it lives by (thanks to the “ Education ” system), secondly, he sees different dreams , ideas and projects , both new and and implemented (thanks to the systems " Dreams " and " Projects "), sees the achieved results (the system " Results"). Depending on his preferences, he may join the discussion of the dream he likes or join the specific discussion on its implementation in the group , or perhaps immediately take part in a project . Getting acquainted with dreams , he will be aware of the level of his knowledge in relation to the problem, which will help him to plan his actions in the future: take special courses or trainings, or perhaps decide on admission to the university for the required profile, etc. Moreover, he would be able to get the necessary training or gain experience with the help of a social network. Moreover, any participation in training or projectsautomatically reflected on his personal page.
Thus, to solve the problems described above, there must be four global systems in the social network. The first is education management , the second is dream management , the third is project management, and the fourth is result management . Accordingly, on the user's page will be the corresponding section, where there will be information about the educational activities and projects in which it participates, its dreams , as well as on the progress their results . Summing up, we briefly describe the purpose of each system.
New global social network systems
Education Management System . Purpose: to promote the comprehensive development of the user through knowledge and co-creation with other users. The system allows the user to organize their educational processes, in which he can be both in the role of a student and in the role of a teacher . In the role of a student, he is trained by another user, and in the role of a teacher — he trains other users. As a user, there can be both a person and an organization. This system is key in the social network, since it functionally integrates the social network with the real society, and structurally penetrates into the other three of its systems. The system can operate independently of the rest.
Dream management system. Purpose: to help the user in the search, formulation and realization of their dreams, study of various aspects of the dream by creating initiative groups, where it is discussed between like-minded people . The main results of such discussions are a clear understanding of the essence of the dream of all like-minded people and the formation of initiative groups (the most interested user groups) who are ready to take on the realization of one or another aspect of the dream. The end result of the work of the initiative groups is a documented plan specifying the stages of the realization of the dream. In the ideal case, such a plan should be a pre-project documentation that can later be used to create a project by other interested groups of like-minded people.. This approach ensures the preservation of the accumulated material and the exchange between interested users.
Project Management System . Purpose: to help users in project management. This system is a tool that allows like-minded people.: create projects based on a prepared plan (forming an organizational structure, determining material and financial support, assigning responsibilities and responsibilities, adapting documents to existing conditions), manage projects (preparation: planning stages, defining deadlines and criteria for evaluating their implementation, assigning performers and execution: the rapid exchange of information between the participants, monitoring the implementation of the tasks of each participant and the project as a whole), complete projects ( and implementation of the project: successes and failures, tips and suggestions to other groups that are interested in implementing similar projects).
Currently, there are a lot of software products offering various possibilities in the field of project management 2. Therefore, it seems reasonable not to reinvent the wheel, but to adapt the most suitable ready-made solution to the social network. The system also needs to include two subsystems, due to its use in the social network: crowdfunding (co-financing) and crowdsourcing (shared resources). The first subsystem should provide an opportunity for the project manager to attract monetary and material resources of social network users, keep their records, provide transparent management and control of expenses. The second is to attract specialists who have the necessary specialization, education, work experience and skills.
2 For example, boomstarter.ru , bootb.com , kickstarter.com , symbid.com ,advanta-group.ru
result management system . Purpose: preservation of acquired knowledge and experience by users, assistance in publishing and promoting their results. The result here is understood in a broad sense. This knowledge and material products obtained in the course of the educational process. The achieved goal of the project, which can be expressed in the development of a new technology, or in the organization of a new production, or in improving the efficiency, efficiency and environmental friendliness of existing technologies, as well as the acquisition of practical knowledge and skills by each project participant.
Expected Result
Why does all this work?
Because man, by virtue of his nature, strives for the best. The proposed innovations in the social network will enable him to quickly and effectively find people close in spirit, views and interests that are worth a lot. Be trained by participating in interesting and useful activities, find answers to your questions and train other users. Dream together with other users, set common goals and objectives, create and implement projects, achieve common and at the same time personal success. In fact (and not in empty conversations on the net), you will know what the user himself is capable of, what abilities and talents there are, as well as what his like-minded people and colleagues have, which will allow him to better understand and appreciate the people around him. And at the same time enjoy the pleasure and satisfaction of the effort.All this sets a certain basis for the personal growth of the user and his future success.
The personal direct contact of participants in such an environment creates the conditions for productive and full-fledged acquaintances as opposed to today's “nodding” acquaintance. Education, teamwork of people of different ages will contribute to intergenerational dialogue, their mutual understanding, strengthening of culture and harmonious development of society.
Participation in educational processes and projects will allow the user to get the most diverse experience and acquire various skills, developing a careful attitude to work. At the same time, the use of personal time by the user will be as efficient as possible (which is especially important for young people), since participation in interesting projects in itself creates conditions when the desire to waste time on games and empty pastime disappears.
Awareness of the user that he is not alone, that there are people who are ready to help him in finding answers to questions and realizing his aspirations, will further stimulate him to further comprehensive training and creative work. On the other hand, users who provide training and share their experience get satisfaction from the realization that their work is not in vain, but accepted by worthy students, supporting their views and aspirations. All this will fill life with meaning and will give a feeling of confidence in the future.
Celebration of successful completion of training or a project, implementation of the achieved result and replication of successful projects will give the user an important inner feeling of confidence in himself, in his abilities and in the ability to change himself and with him to change the world around him. Awareness of this feeling in the group of users will produce the effect of “self-induction,” which will even more unite the well-organized project participants and charge them with faith in the success of participants in related projects who are striving for one dream. Users will share real success, not virtual success. All this will give invaluable feelings of universal support and help build a creative outlook on life.
The place and role of the new social network
Understanding the benefits of the introduction of various elements of social networks, now forces large companies to develop their own closed social networks. In other words, more and more companies are building their social worlds in the common information space. Open mass social networks are located in this space separately from companies' social networks, but the interaction between them will only increase in the near future (for example, search for employees, search for work, holding various events).
A new social network is a public system of social development and design, in which not only each user can take part, but also each object of the information space (closed social network, company, government agency, etc.). It is designed to connect all the objects in the information space with each other, setting the relationship between them and offering them universal tools of teamwork, which results in a unified structure of goals, aspirations and missions.
The main goal of the proposed innovations in the social network is to help people in knowing themselves. Other goals are to help search for people close in spirit and opinion and perform a unifying role in the system. As a result of the realization of these goals, the atmosphere of relations in society and the normalization of living conditions will be improved. Better mutual understanding in society, people's awareness of common goals and joint work on them will inevitably reduce the number of various stresses, fears and experiences, having a positive effect on the general health of society. Restoration of a creative atmosphere will stop the loss of human time and energy, which will allow redirecting them to harmonious development and creativity. Inevitably, such an environment will contribute to the education of children with an expanded and harmonious perception of the surrounding world.This, in turn, will open up new technologies that will change the life of society in the direction of harmonious coexistence of man with nature and nature with man. Gradually changing environment will lead to a change in human consciousness, which will inevitably affect all spheres of human activity.
Source: https://habr.com/ru/post/361851/
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