If you are engaged in the preparation of content or are in charge of the process of its creation, then you probably wondered (or think again) why you are doing all this, whether someone reads the texts you have suffered, and whether anyone needs them at all. Very soon, on March 20, 2018, we are going to answer these and not only questions: we will have the next ProContent conference for technical writers, editors and localizers in our office.

Kaspersky Lab has more than 60 custom solutions that sell in 150 countries. Imagine how much content you need for them? And now try to imagine how difficult it is to manage all this content - so much so that it is not painfully painful, but efficiently and quickly. We will dedicate this meeting to “ProContent”.
What are we going to talk about?
• About the brand
The entire first part of the conference will be devoted to issues of the brand, its tone of voice, organic content integration directly into the user's product. A separate report will be devoted to organizing the teamwork of technical writers based on flexible methodologies (agile).
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In addition, our staff will talk about how to improve the quality of user interaction in high-loaded projects and observe the uniformity of content when creating the interface and documentation.
• About the arsenal of technical - and not only - means
During the second part, we will talk about what tools technical writers use, how they automate (and automate) their work, and how we translate Lab products into 40 languages. In the same section we will touch upon the topic of localization testing that has become painful for many.
• What do you want!
You can talk about content forever. That is why we decided to give the right to choose the main themes of “ProContent” to you. Just mark during registration the most pressing issues on the creation and management of content, and we will make a schedule based on your opinion.
Register for an event here . The conference itself will be held at the Kaspersky Lab office on March 20. Beginning at 11 in the morning. Come, we are waiting for you!